W T 



Mabch 30, 1911. 



• ''^T-; ■■'" ' ■'' v'.;;'^' ■ ■'' ,.! V'i;v" . ' 



The Weekly Florists' Review. 



79 



Hurry! 

 Hurry I! 



HurryHI 



Annual Special 



EASTER NUMBER 



P7£¥ 



Out Next Week, April 6th 



This will be as fine an issue in its way as is the present National Flower 

 Show Number. Full of live Easter topics. 



How much space do you need ? 



Use a fall page or a classified, according to the quantity of 

 stock you want to sell, but, whatever your space, 



BE EARLY 



New advertisements or changes of advertisements must be in 

 The Review office at 5 j). m. Tuesday, April 4, to be in time. 



Regular rates— $30 00 buys a full page— parts of pages in proportion. Usual discounts to those holding annual contracts. 



Everybody Reads The Review 



New Street Number, 508 South Dearborn Street, :s CHICAGO 



Kendallville, Ind., January 24, 1911. 

 The Florists' Review, Chicago, Ii.i.. 



Gentlemen:— In looking over our advertising records for the last few years, we find that your publication has made a remarltable 

 record. 8lnce we began to advertise with you in 1!X)7, for every dollar we have spent we have received $8.74 in direct sales. This leaves out 

 of course, all the indirect influences which our advertising has had, which, no doubt, amounts to a great deal. 



We think it only due you to lot you know these facts and we wiU be Klad at any time to testify to the value of your pub- 

 lication as a medium for reactains bigh srade florists. 



Thanking you for your many favors, we are lOurs very truly, 



McCray Refrigerator Co., T. T. Redinuton, Advertiiing Manager 



