April 6, 1911. 



The Weekly Florists' Review* 



43 



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TREE 

 BY 



PLANTING 

 FLORISTS 



PUBLIC-SPIRITED FLORISTS. 



What They Might Accomplish. 



The tale from the pot ting-shed is con- 

 liiiiied. This time it is along sliglitly 

 .lihcront lines. 



Are wo worrying bet-aiise there is 

 nothing new? it is strange we are 

 never satisfied, l)nt if we were, how 

 ijiiiet things woukl seem! The florist 

 feels — sometimes, at least — that he is 

 a sort of under dog. Kverything goes 

 wrong with him. He never can enjoy 

 himself like other folks. People say 

 fo him, "How perfectly lovely it must 

 be to w'ork in a hothouse, with all the 

 heautiful flowers about yon!" The 

 llorist knows better. lie wants a 

 change — something new. Some one has 

 said that "there is nothing new under 

 the sun." Perhaps tiiat is true. Who 

 can tell? 



There are a whole lot of things, old 

 pal, that go to make this old ball well 

 worth knowing. What if we do knock 

 and knock and knock when things go 

 wrong? W(! can help a little to make 

 things brighter if we only would. The 

 trouble is, we don't think. When we 

 run across an opjiortunity to do some 

 good, or to start something worth while, 

 we usually let the othci' fellow beat 

 us to it ur leisurely take our time. 

 Why can't we try to do something and 

 be somebody? Nobody is going to earn 

 our tl'.ree "squares" for ns--at least 

 not yet. 



I have always wondered, feihtus. why 

 it is that the llorist does not ex(Mt more 

 influence in the sha|iing of oui' cixic 

 affairs. He does ;i lot. <if eonrse, but 

 why not more? I lia\<' ii;id ^e\-er;il 

 thoughts along that line hitely and I am 

 going to spring a few on you. 



A Boom for Tree Planting. 



Why is it that the llmi-t isn't boom 

 ing the tree planting i|uestion in his 

 own community? Uid you ever stoji to 

 think of the thousands of acres of t'er 

 tile land that are going to waste along 

 our jiublic highways.' I>id xou ever 

 think that you could start a " Tr(>e 

 Preservation Society'' in your own io 

 '■ality? Did you (>\er thing that maybe 

 you could do a lot to\\;iid eduejiting 

 the masses in your clin^eii line, ami 

 thereby iiure.ase yiMir Imsiness' We 

 '•an 't always \w in the lereiving line. 

 \\'e must gi\e occasionally . 'I'he change 

 Iocs us good. 



What do yo\i tliinlc would lie the re 

 "-idt if every florist" appointe<l himself 

 a committee of (Un> to encourage the 

 planting of nutdie.aring and fruit-bear- 

 ing trees along the roadsides? I pro- 

 pounded that (piestion to a prominent 

 farmer not long ago and he replied, 

 "Why, every Tom, Dick and Harry 

 woulii make our life a l)urden. They 

 would help themselves and we couldn't 

 pievent it." That is one way to con- 

 ^id(>r it — rather a s(d(ish way, however. 

 Personallv, I do not understand how 



.m-\m: 



be disturbed. At 



more company along 



It if 



con- 



t ime 



fact 



the farmer would 

 first he might ha\e 

 ills fence lines than formerly, bi 

 every one had the same thing to 

 tend with it W(uild be but a short 

 until peo|)le would wake up to the 

 that they had no business to intrude. 

 Over in Germany 1,h{> ]ilan is already 

 being followed, ami with great results. 

 Think of the jirofit in nuts and fruits! 

 Think of the ell'ect millions of trees 

 would have on climatic conditions! 

 Then think of the beautiful highways! 

 Give us the trees. 



Over in Iowa they are trying to mak(; 

 the highways narrower, because only 

 a narrow roa<l is re(pnred for driving 

 purposes. It is said, too, that by re- 

 ducing the width, more than a half mil- 

 lion acres will be available for cultiva 

 tion. It strikes me that some farmers 

 don't half farm the land they now 

 have. It will be easy to remove the 

 trees if the population becomes so dense 

 that every inch of land is necessary 

 for the people's support. We need the 

 trees. The fanner doesn't need the 

 land; at least, not while you and 1 are 

 here. 



Jolting the Road Commissioners. 



Concerted action liv the tlorists 

 would go a long way toward securing 

 what is needed in this matter. Why 

 wouldn't it bi' a good jilan to .jolt your 

 road commissioners? it seems to me 

 th.'it the best way would be to amtMul 

 the law oi' road making so th.at it 

 would iindude t I'ee planting as wi'll. It 

 only costs about two jier cent i>f the 

 cost per Tuile o1' ro.-id coii>trucl i<in to 

 plant the same mile with trees. Say .a 

 mile of road costs .*s.(i(iii; the cost of 

 [d.anting would be .*l(!ii. How insig 

 nificant this is wiieu you c(]|isi(lei' the 

 benelit to b(> derived! Doii't tliiid\ that 

 I Concludeil on v,\a>- s."). | 



A STERLING ESTABLISHMENT. 



When 

 sion of 



h'o 



th. 



l-'loral Co., at Sterling, 



)ert Lundstrom took posses- 

 • pro[)erty of the Sterling 



111., a lew years 

 onsist»'<[ of only 



ago, the estaldishment 

 a couple of small houses, but business 

 was just beginning to Lzrow and in the 

 course of the next four or live years 

 there was a steady addition to the 

 plant, shown in the accompanying illus- 

 tration, in which, however, one house 

 124x120 does not appear. Plans now in 

 hand contemplati' the erection of two 

 more houses this season, it is in such 

 towns as Sterling that the flower busi- 

 ness is now ha\ing its fastest growth. 

 All through the country, tlorists sit- 

 uated as Mr. ijundstroin is, art; finding 

 a demand for more sto(d< than they can 

 products ami they are building exten- 

 sivelv this year. 



BOSTON. 



The Market. 



iness during the Natio 

 was fairly good. The 

 sumed (]uite a lot 

 relieved 



i>ii 

 Show 

 tion coi 

 which mat(M'ially 



I'Mower 



exhibi- 



of mat<M'ial, 



the market. 



lal 



)ig 



and there is every prosjtect of satis- 

 factory trade between now and Haster. 

 The supply of Easter lily flowers arriv- 

 ing in a cut state is good, blaster quo- 

 tittions vary from .$10 to $l'_'..")() per 

 hundred and about every grower is of 

 the opinion that his crop will Ik^ just 

 right. While a few Formosas are seen, 

 the majority .are gigiiuteums, with a 

 smaller pr(jportion of nmltitlorunis. 

 iioses are in (piite abundant sujtply; 

 whites are selling extra well and on 

 some days havi? been quite scan'e. Rest 

 (pi.ality American Beauties maintain 

 prexious (piotations :ind there; is an 

 .active demand for W.ards, Ifichmonds 

 and Killarni^N s. <)l' Hon Silene and 

 Safrano good llowers also are cduiing 

 in. Hybrids, once so ]>opular .it this 

 season. ;ire now \irtuall\ a thing of 

 the past. ( arnations are selling at hist 

 week's r:iles and. thaid<-^ to coutiniied 

 cool weather, ,-ire oi' ^onil (|ualit\. 



M \\i 



^em 

 but 

 Swe 

 lt\ . 



\ iolet' 



d nnmiiers 



I Ion i lies \\ 



•t peas .-lie 



and : 1 1 1 h o a ; 



■a 



f re(d\ 



W 



III 



- are 



aiol 

 ill 



st ill I m|ii-o\ iiij 

 ;h abiiiidant .-i re moving 



,-lll i-(do|s ;ire I'r|i|-e--ent 



III mile 



will sddli lie 

 a>I for siiiiie 

 I II 



o\ er, 

 time, 

 qual 



Establishment of the Sterling Floral Co., Sterling, 111. 



