/ 



46 



The Weekly Florists^ Review* 



Apbil 6, 1911. 



INDEX TO ADVEBTISEBS, PAGE 02. 



CONTENTS 



Easter— The "Umbrella" Rose (Illus.) 25 



— Easter Windows 26 



— Basket of Eamblers (Illus.) 26 



— Easter Baskets 26 



— Where Extremes Meet 26 



— A Collar of Selaglnellas (Illus.) 27 



— The Variegated Pineapple (Illus.) 27 



— Geraniums at Easter (Illus.) 27 



^Popular Priced Plants (Illus.) 28 



— Genistas and Gold (Illus.) 28 



Cost of Delivery 28 



Some Simple Color Laws 29 



The Counterless Store (Illus. ) 30 



Easter Preparedness 30 



The Use of Leaf-mold SI 



Ferns — Growing Ferns from Spores 31 



Koses — Pruning Hardy Roses 32 



— Germination of Seeds 32 



Success in Rooting Cuttings 33 



Seasonable Suggestions 33 



— Dutch Bulbs for Easter 33 



— Irises and Gladioli 33 



— Lillum Speciosum 33 



— Flowering Shrubs for Easter 33 



Seasonable Notes on Lilies (illus.) 34 



Lilies Turning Yellow 34 



Tulips not Flowering 34 



Snapdragons for November 35 



Ramblers not Blooming 35 



The National Flower Show (Illus.) 36 



— A Complete Success 36 



— James Forbes (portrait) 36 



— Farthest Adeld 37 



— Society Day Awards 37 



— Gardeners' Association ■ 37 



— Massachusetts Medals 37 



— Special Awards 37 



— Awards to Trade Exhibitors 38 



— American Carnation Society 38 



— The Smoker 38 



— Executive Committee Meets 38 



— Party to Cromwell 38 



— James Wheeler (portrait) 38 



— Exhibition Echoes 39 



— Ladles' S. A. P .39 



— President's Address 40 



— Treasurer's Report 40 



— Secretary's Report 40 



— The Final Resolutions 41 



— Rose Society's President 41 



— American Gladiolus Society 41 



— Gladiolus Nomenclature 42 



The Building of a Business 42 



Tree Planting by Florists 43 



A Sterling Establishment (Illus.) 43 



Boston 43 



Obituary 44 



Mildew on Euonymus 44 



News Notes and Comments 46 



Date of Easter 46 



Name of Fuchsia 46 



Chicago 46 



St. Louis 51 



Philadelphia 52 



New York 55 



Scale on Elms 60 



Indianapolis 63 



Providence 64 



Steamer Sailings 68 



Seed Trade News 7§ 



— The New Chairman 72 



— Dodging the Duties 74 



— Imports 76 



— Commerce In Seeds 76 



— Proposed English Seed Law 76 



— Catalogues Received 78 



Vesetable Forcing — Vegetable Markets 84 



— White Fly on Tomatoes 84 



Pacific Coast 84 



— Portland, Ore 84 



— San Francisco 84 



Nursery News 88 



— Scale on Sycamores 86 



— Rooting Rose Cuttings 86 



— The Berckmans Business 88 



Rochester 90 



Cleveland .90 



Toronto 94 



Pittsburg 96 



New Bedford, Mass 96 



Detroit 98 



Denver 100 



BufTalo 102 



I.«ulsvllle, Kr 104 



Greenhouse Heating lis 



— A Burner for Crude Oil.! 118 



— One House and Lean-to 118 



— Oil Stove for Bottom Heat 120 



— The Coal Market 120 



— Heating with Exhaust Steam 121 



Erie. Pa 126 



Kansas City, Mo '. 128 



Shading for Greenhouses 132 



Perpetual Flowering Freesia 1.S2 



Brampton, Ont 1 34 



Baltimore 138 



Columbus, 138 



Lincoln, Kan. — Mr. and Mrs. F. W. 

 Herman have recently been improving 

 their greenhouses, and the establish- 

 ment is now in first-class condition. 



Decatur, HI. — A greenhouse, to cost 

 $2,000, is to be erected at the Pytman 

 Home this summer, for the purpose of 

 giving the members of the home a place 

 in which to work. 



THE FLORISTS' REVIEW 



G. L. GRANT, Editor and Manaoeb. 



PUBLISHED EVERY THURSDAY BY 



The Florists* Publishing Co. 



S30-560 Cazton ButldinK, 

 508 Sonth Dearborn St., ChicaKO. 



Telephone, Harrison 5429. 



bboistebed oablb addbk88, fix>bview. ohicacto 



New York Office: 



Borough Park Brooklyn, N. Y. 



J. Austin Shaw, Manager. 



Subscription price, $1.00 a year. To Canada, $2.00 

 To Europe, t2JS0. 



Advertising rates quoted upon request. Only 

 strictly trade advertising accepted. 



Advertisementa must reach us by 6 p. m. Tuesday, 

 to Insure Insertion In the Issue of that week. 



Entered as second class matter Decembers, 1897, 

 at the post-office at Chicago, III., under the act of 

 March 3, 1879. 



This paper is a member of the Chicago Trade 

 Press Association. 



80CIKTT OF AMEBICAN FLOBISTS. 



Incorporated by Act of CongreBS, March 4, *01. 



Officers for 1911: President, Oeorge Atmiu, 

 Chicago; vice-president, B. Vincent, Jr., White 

 Marsh, Md.; secretary, H. B. Domer, Urbana, 

 111.; treasurer, W. F. Kastlng. Bnltalo, N. Y. 



Annual conrentlon, Baltimore, Md., Ansoit 16 

 to 18, 1811. 



Hesults bring advertising. 

 The Eeview brings results. 



The sweet pea is the fashionable flower 

 of the year in England. It wiU be the 

 oflScial coronation flower of George V. 



Get a reputation for doing the right 

 thing in each instance, simply because it 

 is right, and your business is sure to 

 prosper. 



It is surprising how many men make 

 their business the operation of green- 

 houses and are content to get along with- 

 out a printed letter-head. 



Tank cypress, the grade that is used 

 by the greenhouse builders, is scarce in 

 the south and the material men who do 

 not carry stocks are having their own 

 troubles. 



Glass has reached a lower price than 

 has heretofore been quoted this season, 

 or in years. Indeed, so low is the price 

 that it is thought it must entail a loss 

 to the manufacturers. 



Not a few subscribers save themselves 

 the bother of annual renewal by sending 

 The Eeview $2, $3, or sometimes $5, in- 

 stead of the dollar-bill that insures fifty- 

 two visits of the paper. 



Publication of the illustration of Ar- 

 istolochia grandiflora Sturtevantii, the 

 goose plant, has developed the fact that 

 stock of it is scarce. If you have goose 

 plants for sale, let The Eeview know. 



Nothing better illustrates the general 

 prosperity in the trade, and the confi- 

 dence that there is to be no check to that 

 prosperity, than the extremely large addi- 

 tion to greenhouse area to be made this 

 season. 



The American Gladiolus Society has 

 just issued Bulletin No. 2, containing a 

 number of short articles on the gladiolus 

 and .a list of the members of the 80ci3ty, 

 keyed to show whether professional grow- 

 ers or amateurs. 



A GROWER operating a fairly large 

 range of houses, charging up salary for 

 himself, interest on investment, deprecia- 

 tion and running expenses, finds it costs 

 him 30 cents a square foot of bench space 

 a ye^;' to carry on his business. He has 

 dropped as unprofitable several crops that 

 are quite generally grown. 



After such a magnificent record as 

 Boston has made with the second Na- 

 tional Flower Show, completely eclipsing 

 the initial effort at Chicago in 1908, what 

 city seeks the opportunity to carry the 

 banner of floricultural progress on to 

 yet greater heights? Don't all speak 

 at once. 



DATE OF EASTEB. 



The date of Easter in 1912 is nine 

 days earlier than in 1911. Here are 

 the dates of Easter for ten years: 



1911 April 16 



1912 April 7 



1913 March 23 



1914 April 12 



1915 April 4 



1916 April 23 



1917 April 8 



1918 March 31 



1919 April 20 



1920 April 4 



NAME OF FUCHSIA. 



I am sending you a fuchsia plant with 

 one bloom on it and want to ask you 

 the name of it. Is it a vining or trail- 

 ing variety? G. L. G. 



The variety seems to be Mrs. J. Lye, 

 or a similar one. This is not a trailing 

 variety, but makes an excellent bush 

 plant for pot culture. C. W. 



CHICAGO. 



The Great Central Market. 



The latter part of last week afforded 

 a strong contrast to the first part. The 

 beginning of the week saw possibly the 

 lowest prices and the lightest demand 

 that have been noted during the lenten 

 season, but there was a change March 30 

 and those who had booked the large 

 shipping orders for carnations, to go out 

 the last day of the month for the Satur- 

 day sales, found themselves in more or 

 less of a predicament, as only the poor- 

 est of stock, the accumulations from 

 the earlier days of the week, could then 

 be had at the cheap prices. April 

 opened with reduced receipts in prac- 

 tically all lines of stock and something 

 like stable market conditions were 

 quickly reestablished. Not that there 

 is any shortage, but that supply and 

 demand are now fairly well balanced. 

 For this condition credit generally is 

 given to the cold and darker weather. 

 Where the early part of March was 

 much warmer than normal, the latter 

 part has been wintry. Those closest in 

 touch with the situation say that crops 

 have not run their course, but merely 

 are held back by weather conditions. 



As showing the effect of supply on 

 demand, while there is no change in the 

 situation as regards Beauties, there is 

 scarcely any demand for them. Buyers 

 have had so much trouble in getting 

 their orders filled that they no longer 

 accept orders calling for Beauties and 

 those houses which have moderate re- 

 ceipts of first-class long Beauties find 

 scarcely any call for them. Of Kil- 

 larney, White Killarney and Eichmond 

 there continues to be an abundant sup- 

 ply, though the legitimate demand is 

 now consuming the greater part of the 

 receipts. The quality of the stock is 

 excellent. 



Carnations are coming in rather more 

 plentifully than other flowers, but are 

 cleaning up in good shape at prices that 

 are normal for a fortnight before 



