50 



The Weekly Florists' Review. 



Mabch 21, 1012. 



FOR EASTER 



BEAUTIES 



We expect to have a large supply of cut 

 flowers, and will be extra strong on 



A large supply of exceptionally 

 fine quality. 



Pink and White Killarney, Lilac and Valley. 



You can depend on us for the usual care and attention in filling your orders. 



SPECIAL EASTER PRICE LIST. 



Send for our 



Ferns, dagger per 1000, $2.00 



Ferns, fancy per 1000, 2.00 



Galax, green and bronze per 1000, 1.00 



Galax, green and bronze per case, 7.60 



Leucothoe per 100, $0.76 



Mexican Ivy per 1000, 7.60 



Wild Smilax per case, 5. 00 



Boxwood per 60 lbs. , 6.00 



The Leo Niessen Co. 



DISSS' PHIIADEIPHIA, PA. 



Mention The Review wben you write. 



FHILADELFHIA. 



The Rising Eastern Market. 



The cut flower market shows an im- 

 provement that makes the big money 

 spent in coal a little less terrible to the 

 growers. The buyers have been taking 

 hold a little more freely at the mod- 

 erate prices that prevail. The milder 

 weather has been a factor. New buy- 

 ers for quantity lots have appeared with 

 the signs of spring and the outlook is 

 brighter. St. Patrick's day saw a good 

 demand for white carnations, the better 

 grades selling well at from $3 to $4, oc- 

 casionally $5. The whole carnation 

 market improved, due partly to heavy 

 out-of-town buying, with prices firmer. 



The feature of the rose market is 

 the decline in Beauties. While receipts 

 are not heavy, the demand is so light 

 that prices are fast falling to the point 

 where the market broadens, or in plain 

 English, to $25 per hundred. That is 

 the figure at which many buyers who do 

 not handle Beauties regularly in winter 

 will take a chance. The other roses are, 

 fortunately, more plentiful in the 

 medium than in the fancy grades. Un- 

 fortunately, they are most plentiful in 

 the shorter grades; just as well in 

 white but by no means as well in pink. 



The sweet pea is a popular flower 

 when well grown. The heavy crop of 

 short-stemmed, poor blossoms is profit- 

 less. Cattleyas are cheap. Trianae 

 holds up fairly well, but don't make a 

 low offer for SchroedersB when not 

 needed. Gardenias are in better sup- 

 ply; prices rule low. "Valley is dull. 

 Daisies are neglected. The violet mar- 

 ket reports are contradictory. A good 

 many are sold; some are not. Prices 

 are modest. Easter lilies and callas are 

 coming forward, but snapdragon is on 

 the back track. There is decided im- 

 provement in tulips. Some excellent 

 stock is coming into town. Emperor 

 daffodils are also well done. Prices on 

 all bulbous flowers are low. Greens 

 are more plentiful. Wild smilax is 

 scarce. 



Easter Plants. 



Godfrey Aschmann has his place 

 completely filled with as fine a lot of 



Easter Plants 



We will have a large stock of fine 



Lilies, Carnations, Violets, Roses and 

 Sweet Peas for Easter. 



We do not anticipate any special advance in prices and 

 believe that we can execute in full all orders entrusted to us in 



advance. 



EASTER PLANTS 



Intended buyers of Easter Plants who are unable to visit this 

 market can secure fine stock by placing their orders with us. 



BERGER BROTHERS 



WboleMde Florlata 

 140-148 Nortk 18th Street, PHILADELPHIA, PA. 



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Easter plants as he has ever grown. 

 His lilies, from bulbs especially selected 

 for him, are clean, vigorous, well-flow- 

 ered and of excellent height, stocK of 

 which he is justly proud. His azaleas 

 are numerous, of the best varieties and 

 well timed for Easter. His spiraeas, all 

 Gladstone, I think, are a splendid 

 sight; two sizes, the larger on the cen- 

 ter tables, the smaller on the side, well 

 clothed with glossy foliage and well set 

 with buds — most gratifying, as spiraea 

 is scarce this season. 



These three varieties of Easter 

 blooming plants, forming the leading 

 trio in most collections, are Mr. Asch- 

 mann 's leaders. Close after them come 

 Hydrangea Otaksa, well set with buds, 

 and those dear little begonias that ap- 

 peal to the heart of every flower lover; 

 some call them Vernon, some Erfordii, 

 some semperflorens; all know the type 



and value it for its vigor and freedom 

 of bloom. Then there was an excellent 

 lot of cinerarias, the early bloomers 

 showing large flowers with distinct 

 color marking. 



Bulbous flowers are also given a 

 place at Mr. Aschmann 's. A neighbor- 

 ing greenhouse has been rented for the 

 benefit of 3,000 of his hyacinths. The 

 main body of his hyacinths, tulips and 

 daffodils are on his own place. A few 

 forced early give promise of fine flow- 

 ers, the colors of the hyacinths being 

 particularly bright. 



The foliage plants grown by Mr. 

 Aschmann for Easter include some ex- 

 cellent araucarias, kentias, ficus, cocos, 

 asparagus and ferns of the Boston fam- 

 ily. The quality of the stock and its 

 numbers lead to the belief that Easter, 

 1912, will be the best in the history of 

 Ontario street. 



