^ 



20 



The Weekly florists' Review. 



Afbil 11, 1012. 



THE FLORISTS' REVIEW 



Q. L. GRANT. Bditob and Mamagkb. 



PVBUSBXD XTXBT THUB8PAT BT 



THE FLORISTS' PUBLISHING CO. 



08O-56O Caxton BoUdlns, 



808 South Dearborn St., Chicago. 



Telephone, Habbison 6429. 



■■aiBTBBXD OABIM ABDBX88. FliOBYIBW, OHIOAOO 



New York Office: 



mo Porty-Nlnth St Brooklyn. N, Y. 



TxucPHONK, 2632 W. Borough Park. 

 J.AosTiN Shaw, Manaqeb. 



Snbscrlptlon price, tl.00 a year. To Canada. $2.00 

 To Europe, |2JS0. 



▲dyertlBlnc ratea quoted upon request. Only 

 •tricUy trade advertlalnK accepted. 



AdyertiaementB must reach us by 5 p. m. Tueaday. 

 to Insure Insertion In the issue of that week. 



Entered as second class matter December 3, 1897, 

 at the post-office at Chicago, IlL. under the act of 

 March 8, 1879. 



This paper Is a member of the Chicago Trade 

 Press Association. 



CONTENTS. 



The Retail Florist 9 



— Novelties 9 



— A Good Casket Cover (lUus.) 9 



— Easter Notes 9 



— Harrington's Auto (lUus.) 10 



Notes on Gladioli 10 



— Ideals in Gladioli 10 



— Dry Hot 10 



Interest In Advertising (Illus. ) 11 



Bermuda Lily Bulbs 12 



Boses 12 



— Roses and Rose Growing 12 



— Wallace R. Plerson (portrait) 13 



— Ricbmond Weak Stemmed 14 



Seasonable Suggestions 14 



— Canterbury Bells 14 



— Primulas . . . ; 14 



— Standard Wistarias 14 



— Ramblers for Memorial Day 14 



— Pricking Out Annuals 14 



Carnations 14 



— Carnation Show in England (lUus.) 14 



New York 15 



Washington 16 



Pittsburgh, Pa 16 



Providence 17 



Houston, Tex 17 



Indianapolis 17 



Cincinnati 17 



Milwaukee 18 



New Orleans ■ 18 



Cleveland 18 



News Notes 10 



Obituary 20 



— Robert Innes 20 



The Western Association 20 



ChicaRO 20 



Philadelphia 28 



Boston 31 



St. Louis 39 



Seed Trade News 46 



— Burbank Sells Out 46 



— Raining In California 46 



— I>eonara'8 New Farm 48 



— Lima Growers Investigated 48 



— New York Pure Seed Bill 4S 



Traverse City, Mich ."il 



Pacific Coast Department .54 



— Business Embarrassments 54 



— San Francisco .'>4 



— Los Angeles, Cal .">4 



— Portland, Ore ."6 



— A Remarkable Gum Tree (Illus) 57 



— Seattle, Wash .Vt 



— Hollywood, Cal "W 



Nursery News 64 



— Horticultural Imports 64 



Evansvllle, Ind 66 



Black Hall, Conn 66 



Detroit 68 



Columbus, 70 



St. Paul, Minn 72 



Baltimore 74 



Council Bluffs. la 76 



Alexandria, Va 76 



Greenhouse Heating 90 



— More Piping Needed 90 



— An LrShaped Addition 90 



Rochester, N. Y 94 



New Bedford, Mass 96 



Kansas City, Mo 98 



Bowling 100 



— At New York 100 



— At Milwaukee 100 



— At Buffalo 100 



— At Twin Cities 100 



Fort Wayne, Ind. — Frank J. Knecht, 

 who served as superintendent at Ve- 

 sey's for over seventeen years, has 

 gone into business for himself and 

 will grow a general line of stock in a 

 range of six Foley houses now being 

 erected here. One house is 29x142, the 

 others being 27x142. 



800IETT or AMUKIOAW FLOUBTa 

 Incorporated by Act of OoncreH, llar«b 4, MOl. 



Offlcara (or 19U: Prealdeiit, B. Tlneaiit, Jr., 

 Whlta Marab, Hd.; vlce-itraaldent, Aocnrt nahl- 

 mann, Morton Orore, III.; secretair. JohB Tooag, 

 Bedtord Hills, N. X.; treaaorar, w. 9. Kaatlnc, 

 Boffalo, N. X. 



Annnal conTentlon, Chlcaco, ni.. Amrnst tO t6 

 23. 1S12. 



Index to Advertisers 



Page 102 



Results bring advertising. 

 The Review brings results. 



Now, then, for the bedding out season, 

 and Memorial day. 



It was a great Easter, all right, es- 

 pecially for the retailers. 



A BEGINNER as a florist should get a 

 printed letter-head the first thing. One 's 

 communications should show one's con- 

 nection with the business if trade prices 

 are expected. 



Not a few subscribers save themselves 

 the bother of annual renewal by sending 

 The Review $2, $3, or sometimes $5, in- 

 stead of the dollar-bUl that insures fifty- 

 two visits of the paper. 



CoiiECnONS, as evidenced by the clear- 

 ings of the banks, are rather better 

 than usual. The florist who finds his 

 money coming slowly should look into 

 his system of getting after it. 



Floods last autumn in Wisconsin are 

 responsible for the season's scarcity of 

 sphagnum moss and now the floods in 

 the south are shutting off the supply 

 of sheet moss just as that article comes 

 into its heaviest demand. 



A PRELIMINARY list of premiums has 

 been issued for the flower show to be 

 held at St. Paul, November 8 to 12, by 

 a special organization under the auspices 

 of the Minnesota State Florists' Asso- 

 ciation. Those interested should ad- 

 dress S. D. Dysinger, secretary, 22 West 

 Fifth street, St. Paul. 



The Easter business was big every- 

 where. The weather was favorable and 

 an immense lot of stock was sold, un- 

 doubtedly more than in any previous 

 year, for production, Both of plants and 

 cut flowers, increases steadily. What 

 the trade should study with regard 'to 

 Easter is getting the buyers started 

 earlier. The business is crowded into 

 too short a time. 



The manufacturers of greenhouse build- 

 ing material are rushed with inquiries, 

 most of them reporting more calls for esti- 

 mates during March than in any pre- 

 vious month in their business history. 

 After the enormous extension of glass 

 area that took place in 1911 the extent 

 of the building this season is something 

 of a surprise, even to the material men 

 themselves, some of whom had looked 

 for a quiet season. 



OBITUABY. 



Bobert Innes. 



Robert Innes, a retired florist, died 

 March 28 at his home, 48 Pine street, 

 Brooklyn, N. Y., aged 82 years. He 

 was bom in England and for the last 

 half century had lived in Brooklyn, 

 most of which time he spent in the 

 Bushwick section. He had outlived his 

 wife and family and is survived by one 

 niece, Miss Florence Innes. He was a 

 member of the Episcopal Church of the 

 Transfiguration. 



THE WESTERN ASSOCIATION. 



The executive committee of the 

 Western Dahlia and Gladiolus Associa- 

 tion has decided on Milwaukee as the 

 place for the fall show, and as early a 

 date in September as possible for the 

 time. One of the largest department 

 stores in the west has given free space 

 and permits an entrance fee to aid in 

 defraying expenses. This virtually 

 guarantees the success of the show, as 

 all money pledged can be used for pre- 

 miums. The aim is to make this exhi- 

 bition the largest ever held west of 

 the AUeghenies, for the gladiolus and 

 dahlia, and also to include other flow- 

 ers, especially the perennials, that are 

 in bloom at that date. Nearly $100 

 already has been pledged for premiums, 

 without a canvass, and as soon as ar- 

 rangements are perfected a thorough 

 canvass will be made. The design is 

 to raise not less than $250 for premiums 

 alone. Already a sweepstakes premium 

 of $25 cash has been pledged for the 

 best general exhibit, to include both 

 the gladiolus and dahlia, and wherever 

 the matter has been discussed the best 

 of encouragement has been given. As- 

 sociation Bulletin No. 3 will be issued 

 as soon as the list is fairly complete, 

 and necessary arrangements made, so 

 that a definite program can be an- 

 nounced. All growers west of the Al- 

 leghenies, and especially those whose 

 locality is in the great central west, are 

 cordially invited to cooperate and work 

 for the best display yet given. This 

 is essentially a growers' proposition, 

 and the growers are invited to come 

 to their own. 



Full particulars will be given as soon 

 as possible, and any inquiries will be 

 cheerfully answered by the secretary, at 

 Benton Harbor, Mich., or H. W. Koer- 

 ner, vice-president, Milwaukee, Wis. 

 E. S. Thompson, Sec'y. 



CHICAQO. 



The Great Central Market. 



It was a wonderful Easter, certainly 

 the greatest Chicago ever has seen in 

 quantity of stock handled, and with 

 most of the wholesalers the greatest 

 in point of money total, though in indi- 

 vidual cases growers report that they 

 did not cut enough more flowers to 

 make up for the reluctance of the buy- 

 ers to pay the usual Easter prices. 



There was no shortage of stock in 

 any important line. The first three 

 days of the week preceding Easter were 

 cold and raw. Then came the first 

 three days of spring, bright and warm. 

 The way the plants responded was 

 really surprising. The growers were 

 kept busy cutting, cutting, cutting. The 

 supply, in the end, proved much greater 

 than had been reckoned on at the mid- 

 dle of the week. While the market was 

 fairly well cleaned up Friday night, 

 Saturday's receipts were so heavy that 

 it was impossible to effect a clearance 

 even where buyers' ideas as to prices 

 were freely met. The receipts Sunday 

 morning also were heavy and served 

 to further embarrass some of the com- 

 mission houses. It therefore was natu- 

 ral that all prices should be easy, with 

 the lines that were longest getting 

 weaker and weaker as the rush sub- 

 sided. 



Taking the list in its usual order. 

 Beauties were about the only scarcity. 

 Some houses had enough to go around, 



