20 



TheWcekly Florists' Review. 



April 18, 1912. 



once queen of the market. There are 

 plenty of carnations; from 50 cents to 

 $2 per hundred is the range. Good 

 stock sold at $10 per thousand April 

 15. Valley holds up well, especially 

 the fancy stock, but lilies of all kinds 

 have fallen, selling at from $5 down 

 to $3 per hundred. Callas are back 

 to $1.25 a dozen. Tulips sell slowly, 

 except a few of the new double varie- 

 ties. 



Spring flowers of all kinds crowd 

 the windows, and most of them stay 

 there, narcissi among them, and 

 mignonette, wallflowers and daisies. A 

 great deal of the gardenia arrivals 

 reach the street men. The selected 

 and long-stemmed flowers never go 

 above $3 a dozen. Orchids are in 

 great supply, especially Schroederse, 



tion for the National Flower Show ot 

 1913, meeting at the Grand Central 

 Palace every Monday. 



The Pennock-Meehan Co. will move 

 into its new store May 1. The whole 

 building will be utilized and the sup- 

 ply and ribbon department greatly en- 

 larged. 



Henry M. Bobinson was in New 

 York from Wednesday until Saturday 

 last week and is much pleased with 

 the encouragement he has received in 

 his branch here, realizing already the 

 necessity for greater space for his sup- 

 ply department. 



Julius Eoehrs, Sr., was slightly ill 

 from the grippe last week. The Easter 

 sales by the company were the larg- 

 est on record. Three new orchid 

 houses, similar to those which make 



Store Front of Wm. Keuler, New York. 



which sells far below its real value. 

 Only the best of the cattleyas realize 

 anything approaching satisfactory fig- 

 ures. These conditions should speed- 

 ily improve. Wide preparations are 

 being made by the plantsmen for Me- 

 morial day. Of all branches of the 

 trade, these seem to have the greatest 

 cause for self-congratulation. 



Various Notes. 



A serious accident on Sunday, April 

 14, at Harrington Park, N. J., in the 

 collapse of a church floor, numbered 

 among its severely injured Mr. and 

 Mrs. Herman C. Steinhoff, of West Ho- 

 boken, N. J. 



Mr. and Mrs. William Kessler are 

 enjoying a week 's recuperation in the 

 mountains after the Easter strain and 

 its sleepless nights. Foreman Brad- 

 shaw is giving worth-while daily les- 

 sons in window decoration. 



The plant auctions are drawing big 

 crowds every Tuesday and Friday. 

 Mr. MacNiflf says last week's Tuesday 

 sale was the largest on record, over 

 $2,500 worth of stock being disposed 

 of between 11 a. m, and 4 p. m. 



The Manhattan Florist Shop has 

 been removed to the corner of Sixth 

 avenue and West Twenty-fifth street. 



President Barrow has furnished Jack 

 Gunther, of Gunther Bros., with a sea- 

 son pass to all the ball parks of his 

 league. v 



Messrs. Totty and Bunyard have se- 

 cured their staterooms de luxe, for the 

 trip to the London flower show, and 

 are busy, with Chairman Traendly and 

 the rest of the committee, in prepara- 



up tjie present range, are being erect- 

 ed, ilhus making this the largest 

 amount of glass devoted to orchids in 

 this country. 



A. J. Guttman has removed his head- 

 quarters to the front of the first floor 

 of the Coogan building and has incor- 

 porated the Alex. J. Guttman Cut 

 Flower tjo. 



The nursery business is at high tide 

 with Bobbink & Atkins, Rutherford, 

 where 500 men are employed during 

 the shipping season. Over 300 acres 



are now devoted to the growing of 

 nursery stock. More greenhouses are 

 being built this spring. Orders for 

 spring planting are far in advance 

 of any season in the firm's history. 



A. L. Young & Co. were next door 

 to a small conflagration last week, but 

 they and all their tenants escaped even 

 a scorching. 



Large importations of bays, ever- 

 greens and boxwood are arriving. 



Woodrow & Marketos will continue 

 their branch plant store on Sixth ave- 

 nue until Memorial day. The firm did 

 an enormous Easter business. Mrs. 

 Woodrow, who was so severely burned 

 bv gasoline some weeks ago, is rapidly 

 recovering. 



Charles Millang continues to im- 

 prove and is in the market every day. 

 He is taking out his revenge on the 

 dog that bit him by selling automo- 

 biles to the trade, F. E. Pierson, of 

 Tarrytown, being one of his latest 

 patrons. 



A. Hermann says he enjoyed his 

 usual prosperity at Easter, both in 

 large purchases by florists and in his 

 branch enterprise in the confectionery 

 trade. 



James Coyle, of College Point, for- 

 merly with H. E. Froment, is ill at 

 his home. 



The Johnston Heating Co. has the 

 contract for the heating plant for the 

 new range of 35,000 square feet of glass 

 which is to be erected by A. S. Burns, 

 Jr., the widely known lily grower. 

 There are five houses to be built, the 

 material furnished by the King Con- 

 struction Co. 



J. B. Nugent, Sr., who celebrated his 

 ninetieth birthday, is under the 

 weather. He is the oldest florist in 

 New York. J. Austin Shaw. 



Wertheimer Bros, say that since 

 Easter there has been a large increase 

 in the orders for gauze shower ribbons 

 and other ribbons and chiffons for wed- 

 ding work. 



THE KESSLES STORE. 



The accompanying illustration shows 

 the store of William Kessler, New 

 York, as it appeared when filled with 

 blooming plants for the Easter trade. 

 Although the store is in the heart of 

 the New York business district, one of 

 its appurtenances is a conservatory in 

 the rear. 



Conservatory of Wm, Kessler at Easter. 



