May 2, 1912. 



The Weekly Florists^ Review. 



35 



NOW READY 



(Out April 27) 



THE 



Album 



OF 



Designs 



i^Every Retail Florist should have 

 one on his counter — and by the way 

 the orders are coming in it looks as 

 though they all will have it very soon. 



This Album was published in 



response to many requests 



from Florists who feel the need for an up-to-date book that can be used in taking orders for 

 Funeral Designs, Wedding Decorations and Bouquets, Commencement Flowers, Table Deco- 

 rations and all cut flower work where it is not practicable to show the customer the finished 

 article as it will be when ready for use. With this Album you can show the finished 

 work, in beautifully printed pictures. 



Not only is the Album new, bright and up-to-date, but everything is in it — all the 

 standard designs and many new and heretofore unpublished pieces. 



96 pasres, nearly 300 desis:ns and decorations, beautifully printed on heavy glazed 

 paper, handsomely bound in a cover that will stand wear. 



No restrictions on its sale. 



i 



75c 



PER COPY 

 POSTPAID 



$6.00 PER DOZEN BY EXPRESS 



[You will want to equip your undertaker and other selling agents with this helpful book. 



FLORISTS' PUBLISHING CO., 



SOS S.Dearborn St. 

 (Caxton BUg.) 



Publishers of 

 THE FLORISTS' REVIEW 



THE FLORISTS' MANUAL 



THE ALBUIM OF DESIGNS 



Chicago, 



Illinois 



