74 



The Weekly Florists' Review. 



Mat 16, 1912. 



Frank Lichtenberg sent in one order >- 

 for 3,000 American Beauty roses to 

 decorate his three floats. Mutt and 

 Jeff's little argument about the lawn 

 sprinkler in the window drew quite a 

 crowd right along. H. E. Eichards. 



TACOMA, WASH. 



Business has been good, with stock 

 none too plentiful. Carnations are 

 scarce again. Spring plants are mov- 

 ing well at good prices, but stock seems 

 none too plentiful. 



Many of the growers are complaining 

 of the poor germination of aster seed, 

 the blue and lavender varieties being 

 especially poor. 



A. A. Hinz has a fine lot of bedding 

 stock ready for the spring trade. - 



Louis Tschunko has finished planting 

 out carnations and has the finest lot of 

 plants we have seen. J. L. S. 



LA GBANDE, ORE. 



La Grande is to have another green- 

 house. Since the agitation by the 

 Commercial Club about a year ago, 

 showing the large sum of money which 

 was being sent out of La Grande an- 

 nually for greenhouse products, three 

 greenhouses have sprung up. The first 

 two are as yet on a small scale. A 

 greenhouse is now to be built by A. B. 

 Cherry, who has just sold out his laun- 

 dry, on an extensive scale. He expects 

 to have his houses ready for the late 

 fall and winter trade for flowers and 

 vegetables. 



SPOKANE, WASH. 



The matter of a flower show to be 

 held in Spokane during the coming 

 summer came up at the meeting of the 

 Spokane Horticultural Society April 23 

 and it was decided to make it the 

 sole topic for discussion at the next 

 meeting, May 7. The chief subject for 

 discussion was the culture of the dahlia, 

 which, it was pointed out, was pecu- 

 liarly adapted for this vicinity, being 

 easily grown and its tubers propagated 

 without difficulty. Those taking part in 

 the discussion, in addition to the chair- 

 man, John W. Duncan, were Samuel 

 Younkin, W. J. Burnett, E. C. Harbord, 

 A. A. Kelly and Mrs. Wright. There 

 were thirty-five present. 



WHAT HAPPENED TO FLOWEBS. 



[Concluded from page 29.] 

 driven home in the susceptible minds of 

 the public — and became a fact. 



Discreet and original advertisements 

 were also inserted just prior to each of 

 the holidays when the man is thinking 

 what present he can make to the woman 

 he loves, reminding him of flowers, the 

 fairest and purest of gifts. 



Those days which had special floral 

 emblems, such as McKinley day, St. Pat- 

 rick 's day and Mothers' day, were em- 

 phasized and the newspapers got into 

 the habit of taking it for granted that 

 everyone able to do so would wear the 

 prescribed flower of the day. 



This was as simple of achievement as 

 it had been for the great restaurants, 

 some years before, to force the public 

 into making an all night orgy — with 

 wine at $5 per bottle — of election night 

 and New Year's eve, both pure products 

 of combined and organized publicity. 



Each day that had no emblem was 

 given one — one in season, too, you may 



HOWARD a SMITH 



ICitk ui Ol^e StL, Lm AifdM, CaL 



For all classes of 

 Ommmantal and Flowarlnc Plants 



Roses a Leading Specialty 



Nurseries cover nearly 100 acres. 

 Mentfon The Review when you ■write. 



FINE SOIL PLANTS 



Planted in December — now have from two 

 to five shoots started. Per 100 



10.000 Dorothy Gordon $3.00 



3,000 Washingrton 5.00 



2,000 Harlowarden 2.00 



LOOMI8 CARNATION CO. 



D. F. lUMaa A Son, Props. Loomis, Csl. 



Mention The Review when you write. 



ASTER PLANTS 



We are offering grood strong' plants of the celebrated 

 Orego Aster in white, shell pink and rose pink, and 

 Mikado pink "Rochester" in lavender pink; grown 

 from our own selection of seed. Prices reasonable. 



Write us at once. 



HERBERT & FLEISHAUER 

 Aster Speeiallsti MeSINNVILLS, OREGON 



Mention The Review when yog write. 



Lilhun Harrisii Blooms 



During the month of June at $2.00 per 



100, f. o. b. Watsonville, Cal. 



Perfectly healthy bulbs ready in 



October at White Lily Nurseries. 



WN. BUSTRIN, WatnnviUe, Cil. 



Mention The Review when yon write. 



STXIGER it MUNDWILER 



1040.1946 W. 284 St.. LOS ANGELES. CAL. 



For all classes of ornamental nursery and green- 

 house stock, ferns and palms at right prices. 



MentloD The Review when you write. 



be sure — and Independence day. Labor 

 day, Christmas, New Year's, Thanks- 

 giving, Hallowe'en, Lincoln's and 

 "Washington's birthdays, May day and 

 Memorial day were added to the list, 

 which had hitherto been made up, in a 

 half-hearted way, of McKinley day, 

 Mothers' day and St. Patrick's day. 

 Carnations, violets and roses, which had 

 formerly been neglected from the latter 

 part of September to the middle of 

 December, when King Chrysanthemum 

 holds sway, were forced into promi- 

 nence and no longer faded in the ice- 

 boxes. 



Floral departments were established in 

 the magazines for the home, and in the 

 women's pages of morning and evening 

 newspapers; window _ boxes and floral 

 table decorations were encouraged in 

 the home. Through the hotel and theat- 

 rical reporters, the hotels and theaters 

 where flowers were a part of the regu- 

 lar or special decorations and where 

 they were given to the guests as souve- 

 nirs of certain events, were specially 

 mentioned for their artistic enterprise. 



Department stores were induced to 

 advertise flowers as souvenirs to be 

 given to each purchaser on the special 

 emblem days. 



And in countless other ways were 

 flowers impinged upon the public mind. 



The result was inevitable, as sure as 

 the crowding out of candles by oil 

 lamps, of oil lamps by gas, and of gas 

 by electricity. Everyone had flowers, 

 just as everyone has a telephone and a 

 fountain pen. This advertising ad- 

 vanced the price of carnations % of a 

 cent the first year, on rosos 14 of a 

 cent, and on plants like geraniums and 



SOME TUBS' 



CAN Br BOUGHT fOR A SONG 



OUR 



Cedar Plant Tubs 



cost real money, but you' 11 

 agree they are worth ev- 

 ery cent we ask for them. 

 A trial order will convince 

 you. All sizes. Write for 

 prices. 



PATTON WOODEN WARE CO. 



BXATTLX, WASH. 



Mentlo- The Review when vou write. 



J. A. Baner Pottery Co. 



418 to 421 ATeiie 88, Lm Aafeles, CaL 



Oarry a large stock of nice Red Pots. 

 All oraers shipped promptly. 



Larg^est Pottery on Pacific Coast. 



Th« Review when yon wrtt> 



Mastodon Pansies, $1.00 doz. 



Practically all of the blooming plants sold at the 

 gardens at retail, this season, to date, April 20, 

 brougfht $1.00 per dozen and up. Write for our color 

 plate catalogue and you will see why. 



Steele's Hastodon Pansy Gardens 



POBTLAKD. ORS. 



Mention The Review when you write. 



Seattle 

 Cut Flower Exchange 



1608 ScoMd AvcMC 

 EverythiRf in CUT FLOWERS iid GREENS 



LP.WALZJgr.,Seattle.WttL 



Mention The Review when you write. 



RAHN A HERBERT 



110 X. 49th St.. PORTLAVD, OBB. 



OEBANIUMS 



2-in. pots. Hill, Nntt, Jacquerie, Trego, Ohapatln, 

 Landry, Buchner, $3.00 per 100; $26.00 per 1000. Hall 

 Calne, $5.00 per 100. Ivy Geranium, Baden Powell, 

 Charles Turner, Ryecroft's Surprise, $3 JSO per 100. 

 Daisy, Mrs. Sander and Solell d' Or, 2-ln. pots, $B.OO 

 per 100. 



Palms, Ferns and Arancarias. 



Mention The Review when you write. 



Rooted Mum Cuttings 



$8.00 per 100 $16.00 per 1000 



Cut Flowers Our Specialty 



Write for prices. 



Va$ Slyke & Seamons, Tacoma, Wash. 



MeatioD The Review when voa writ*. 



Woodland Park Floral Co. 



Wholesale Growers of 



CUT FLOWERS and ROOTED CUHINGS 



SUMNER, WASH. 



p. O. Box 86 8. POOLMAW. Mgr. Tel. F. 84 



Always mention the Florlsta* Bevlew 

 when wrltlnc advertisers. 



