July 11, 1912. 



The Florists' Review 



EVERY 

 RETAILER 



»■ . » 



EEDS THIS 



BOOK 



IT IS THE 



VtVftt 



ALBUM 



OF 



it 



DESIGNS 



To be used in taking orders for 

 Funeral Designs, Wedding Decora- 

 tions and Bouquets, Commencement 

 Flowers, Table Decorations and all 

 cut flower work where it is not practicable to show the customer the finished article. This 

 Album has been received with enthusiasm by the trade. It was 



Published In Response to Many Requests 



from florists and decorators who felt the need of an up-to-date book containing these features. 

 With this album you can show the finished work, in beautifully printed pictures. 



Not only is the Album new, bright and up-to-date, but everything is in it — all the 

 standard designs and many new and heretofore unpublished pieces. 



96 pages, nearly 300 designs and decorations, beautifully printed on heavy glazed 

 paper, handsomely bound in a cover that will stand wear. 



No restrictions on its sale. 



75c 



PER COPY 

 POSTPAID 



$6.00 PER DOZEN BY EXPRESS 



[You should equip your undertaker and other selling agents with this helpful book.] 



Florists' Publishing Company 



508 S. Dearborn St. 

 (Caxton Bldg.) 



{ 



Publlshars of 

 THE FLORISTS' REVIEW 



THE FLORISTS' MANUAL 



THE ALBUM OF DESIGNS 



1 



Chicago, 



Illinois 



