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The Florists^ Review 



Dbcbmbbb 26, 1912. 



Charles Erne 



Fkeu Klinoel 



WISHING THE TRADE 



A Happy New Year 



and knowing we can fulfill the obligation 

 let us help make 



1913 A Prosperous One 



To those who have favored us with their orders in 

 the past, let us thank you for your confidence, and 

 we need not add that we will continue to give the 

 same service and satisfaction that has enabled our 

 firm to take an important position in the world's 

 greatest flower market. We expect to do bigger 

 and better things for our patrons in the coming 

 year, and if you are not already a customer, it will 

 be worthy of your consideration to give us a trial. 

 We are growing — why not grow with us? 



A Progressive Firm with Progressive Principles 



F rne a Klingel 



30 E. Randoipii Street 



L. D. Phone 



Bandolpta 0878 



Auto. 41.710 



CHICAGO 



Mention The Review whpn you write. 



been on the short side, only one or two 

 having considerable supplies. Stevia 

 has been pretty well cleaned up, the 

 heaviest cut having been early this 

 season. More chrysanthemums than 

 usual have been seen and all those of 

 fair quality have sold well. There has 

 been a demand for mignonette of qual- 

 ity that has been difficult to supply. 

 Paper Whites and Romans have sold 

 because they were about the cheapest 

 flowers to be had. Sweet peas were not 

 available in quantity but sold well. A 

 little freesia was seen and the first few 

 trumpets. Also, some Proserpine tulips 

 came in, but were too short-stemmed 

 to find much favor. Valley sold well 

 and such lilies as were offered found 

 takers. 



Poinsettias were not in so large sup- 

 ply as usual. Weather conditions ap- 

 pear to have been such that the grow- 

 ers could not hold the stock back. 

 There was more of it than ever before 

 in the early part of the month and the 

 Christmas stock was both lighter and 

 poorer than usual. Even under these 

 conditions there appear to have been 

 enough cut poinsettias to meet the de- 

 mand, which seems to be getting lighter 

 each year. 



In the green goods department there 

 has been enough of everything except 

 boxwood. This has been scarce, due to 



iraiVERY now and then a wcll- 

 ILSI pleased reader speaks the 'word 

 which is the means of bringing; a 

 new advertiser to 



itVee^ 



Such friendly assistance is thoroughly 

 appreciated. 



Give us the name of anyone from 

 whom you are buying, not an adver- 

 tiser. We especially wish to interest 

 those selling articles of florist's use 

 not at present advertised. 



FLORISTS' PUBLISHING CO. 

 530-60 Caxton Bldg. Chicago 



anticipated shipments failing to arrive. 

 Shortages in holly were only tempo- 

 rary. Bed berries were plentiful. 



Various Notes. 

 Max Cohen, who for some time 



worked for the E. C, Amling Co., and 

 later for a south side retailer, has 

 opened a store at 1217 East Sixty-third 

 street, having taken a lease for five 

 years and fitted the place up in good 

 shape. He calls his place the Jackson 

 Flower Shop. 



Steve Minon was burned out, De- 

 cember 16^, in a fire that destroyed four 

 stores on Milwaukee avenue, but he 

 was able to continue. 



W. N. Budd reports having cut 5,000 

 red carnations for Christmas. 



H, H. Wilkerson, of H. Wittbold's, 

 believes that his firm sent out the 

 largest holly wreath made this season. 

 It was sixteen feet in diameter and 

 went to an Evanston church. 



Most of the growers had trouble with 

 their poinsettias this year and good 

 plants for basket work were not as 

 abundant as usual. While many were 

 lost, others were in too big pots to 

 please the retailers. 



A. Henderson reports that the holly 

 market went on such a rampage Decem- 

 ber 19 that no one could figure where 

 the price was going to land. 



Joseph A. Paquette is a recent addi- 

 tion to the staff of E. Wienhoeber Co. 

 He was with O. C. Saaks, Los Angeles, 

 and later with Smith & Fetters Co., 

 Cleveland. 



Eobert Eoberts, of the Batavia 



