42 ZOOLOGICAL SOCIETY BULLETIN 
DOMESTIC 
Killed while hunting birds. 
figures we submit to you can fairly be called 
average.” 
Sto 10 skins 
80 skins 
et Sickonemeiene 200 skins 
Black wVolescoat. permeate 280 to 300 skins 
How is it that any humane full of 
human kindness and fruitful in good works, can 
order the killing of a family of ten wonderful 
beavers, or a herd of eighty mink, or a drove of 
200 harmless and diverting little squirrels—just 
for one coat or wrap, when the wool of the black 
sheep is just as fine and will keep out the cold 
Beaver coat....... 
Mink wrap...... 
Squirrel coat... 
person, 
just as well? 
Names INVENTED BY THE Fur Trapr 
For reasons of their own the fur trade has 
elected to invent a number of trade names for 
dyed and manipulated skins of muskrat, rabbit, 
coypu rat, otter, mink and some others. With 
the most responsible dealers this practice is by 
no means concealed and it is known to many fur 
wearers about,as long as the misnaming of furs 
has existed as a prominent feature of the fur 
industry. I have observed that in New York 
responsible dealers do not hesitate to inform a 
possible customer what the trade name of a fur 
CATS 
When dyed and dressed for the fur market they appear under the trade name of “‘genet.”’ 
under consideration really means and from 
what animal it came. Personally I have always 
regarded these trade names as having been in- 
vented chiefly to describe certain grades of fur 
and to cover all those which correspond suffi- 
ciently to be described in the finished product 
by one trade name. 
But there are exceptions to the conditions we 
have suggested above. Mr. A. L. Belden, the 
author of a entitled The Fur Trade of 
America, published by the Peltries Publishing 
Company of New York, has this: to say (pp. 
k74-475) on the subject of the deceptions prac- 
ticed by irresponsible dealers through the mis- 
book 
naming of furs: 
“Sundry manufactured furs are misnamed for 
various reasons, conscienceless retailers being 
the principal offenders. There is no justifica- 
tion for the custom even when the particular 
act constitutes nothing worse than a mild decep- 
tion, for while it is true that “a rose by any other 
name would smell as sweet,’ it is also true that 
coney fur foisted upon the unsuspecting under 
any other name wears neither better nor worse 
than coney. 
“Furs that are misnamed are always inferior 
to the articles under whose titles they masque- 
