THE CUBA REVIEW And Bulletin. 



If it is the aim of the grower to place his fruit in the market at some one particular 

 season, then only a ^ few varieties should be planted. On the other hand, if a large 

 planting is to be made he may be desirous of starting his shipments as early as 

 possible and continuing them as late as he can. There is much to be said in favor 

 of either plan, but on the whole, the balance of evidence rs in favor of the continuous 

 shipment plan. It requires, however, a careful study of the market situation from 

 year to year to arrive at a definite conclusion. 



Broadly speaking, very early and very late fruit brings the best price, because 

 the markets are undersupplied when these varieties are ripe, but it must not be for- 

 gotten that well-grown fruit, carefully packed and placed on the market in inviting 

 shape, is always in demand and will generally sell at a profit. On the whole, it may 

 be safely said that the planter who sets his orange grove with varieties which will 

 enable him to ship from the beginning of the season right through to the end of it, is 

 pursuing a wise policy. The planting, however, must be large to permit of the 

 production of a goodly amount of fruit for each month. 



On the other hand, if he reaches the conclusion to plant for a particular season, 

 oranges for early shipment are desirable ; so also' are those which ripen for the late 

 market. Either or both are worthy of careful consideration The bulk of the Florida 

 crop is marketed by January i _; practically all of it by March i. Usually the early 

 market in the large northern cities becomes demoralized because of the large quantities 

 of green fruit that are shipped by Florida growers. Much has been said and written 

 against this practice, but it still continues in force and it is likely to do so. Notwith- 

 standing this, ripe fruit, such as Cuba can produce at the same season, is in good 

 demand. As a matter of fact, the very early sweet oranges are by no means equal 

 in quality to the later varieties, and a reputation for high-grade fruit can only be made 

 with later A'arieties. This point is worth remembering. 



After the Florida crop is practically cleared up, say, from March i to 15, is an 

 excellent time to start shipments from Cuba. Plantings should be made for this season. 

 There are no difficulties to' be. overcome in producing late fruit and holding it on the 

 trees until fully ripe. 



CHOICE OF VARIETIES. 



After this discussion, we are able to approach the selection of varieties with 

 definite objects in view, though we must not, of course, lose sight of personal preference. 

 This will not control a market, though, and the rule must be — sell the people what 

 they want, how they want it, when they want it, and go just a little further than 

 anyone else in an honest effort to please them. 



Hart's late oranges as they grow. 



Naranjas tardlas, clase Hart, tal como crecen. De las naranjas tardlas, esta es una de las mejores. 

 Su calidad es fina y es muy produetlva. Respecto a frutas tardlas, el Sr. H. Harold Hume dice, "No es 

 posible establecer una reputacion para frutas de alto grado slno con las variedades tardias." 



