I. A. A. RECORD— June, 1933 



Country Life At 50 Months 



ARECX)RD of $1,000,000 of life insurance each 

 month since it was organized early in 1929 or 

 approximately $50,000,000 in 50 months has been 

 achieved by Country Life Insurance CJompany. 



Organized and launched by the Illinois Agricul- 

 tural Association in February, 1929 to provide 

 safe, dependable protection at minimum cost for 

 the farm families of Illinois, the company has 

 grown in stature and importance until today, ac- 

 cording to Manager L. A. Williams, it has ap- 

 proximately one-fifth of all policies in force among 

 the 24 Illinois companies. This record of growth, 

 Mr. Williams believes, has never been equalled in 

 life insurance history. 



The wisdom of the Farm Bureau movement in 

 setting up its own life company on a sound basis 

 is emphasized by recent revelations in the life in- 

 surance field. 



Country Life Insurance Company is controlled 

 and operated by the chosen representatives of 

 Farm Bureau members. It is not a profit-making 

 enterprise. It was founded on the principle of 

 providing a needed service at cost. The moral 

 hazard present in private profit-making enter- 

 prises is lacking in this one. No one can get any 

 profits out of the company except the policy- 

 holders. 



Only one principle guides the officers and man- 

 agement, that is, to make the company serve the 

 farm families of Illinois, offering highest security 

 for their investments and protection for families 

 , and estates at minimum cost. 



Country Life Insurance Company has kept it- 

 self in a position to carry out to the limit its con- 

 tracts with policyholders. The company is in an 

 enviable liquid condition and will welcome any 

 i move to lift the moratorium on withdrawals of 

 cash values. It has an A-1 rating in the insur- 

 ance world. Country Life represents one of the 



finest achievements of organized farmers in mod- 

 em co-operative history. It is a living example of 

 what farmers can do through organization and co- 

 operation to help themselves. 



Milk Price Up 



THE trade agreement section of the Emer- 

 gency Farm Act, considered by many the 

 trump card in the new deal for agriculture, is al- 

 ready at work. The price of base milk in the Chi- 

 cago district was raised to $1.75 per 100 pounds 

 beginning May 15 largely on the strength of this 

 provision. The price of milk was advanced one 

 cent to the consumer but this time the farmer got 

 all the benefits 



A similar move is underway to raise prices in 

 the condensery districts. Processors will be re- 

 quired to co-operate. The purpose of the new farm 

 deal, as Mr. Peek points out, is to raise farm 

 prices. That will be good for the entire country. 

 Measures already taken by the administration are 

 proving effective. All indications point to the fact 

 that we are on the road to recovery. 



Administering the Act 



STATE administrators will be announced short- 

 ly by George N. Peek and Charles J. Brand, 

 in charge of carrying out the new Farm Act. 

 Present employees of the U. S. Department of Ag- 

 riculture will be used wherever possible in the 

 Emergency Agricultural Adjustment Administra- 

 tion. The office force at Washington will be held 

 down to a minimum, and employees will be sub- 

 ject to civil service rules and regulations. Ap- 

 pointments in the field will not be subject to civil 

 service rules except the positions of special coun- 

 ty assistants for which an examination will be 

 announced at an early date. 



Emphasis is laid on the fact that the majority 

 of the work involving acreage reduction, super- 

 vision of trade agreements, etc. will be in the field. 



SHELBY COUNTY FARM BUREAU "MAN A MONTH" CLUB 



Top Row — H. Bonser, Stewart, Knhn, Tice, MT. Boya, Scheef, Krile. MatthewM, Storm. Warner, McGrath, Mitchell. 



Center Row — McKlnley. McDonald, Baptist, G. Knil, Foley. H. Kull, Lants, L. Boya, Scott, Smith, BannlnK, W. S. Bataan, 



Farm Advlner and Originator of the "Man A Month" plan. 

 Bottom Row — Hanter, R. Baptist, Anderson, Compton, District OrKaniser Hornbeek, Paries, Jordan, Ruff, Bonser, Hawlc. 



Absent Members — Dlefenthaler, Llchteuwalter, Renshaw. 



