What Life Insurance Can Do (or You 



By LA. Williams 



EACH person who asks the question, 

 "What can life insurance do for 

 me," wants an intelligent answer. 



i-The millions who carry life insurance 

 must have a reason. The greatest busi- 

 ness in dollars and cents in the world 

 cannot be an accident. The business of 

 life insurance, having the smallest per- 

 centage of failures* during depression, 

 of all forms of business, must be a 

 worthwhile thing. ».^ r ; > 



Then, how can it be used by you, and 

 why ? Country Life Insurance Company, 

 owned and operated by the Farm Bu- 

 reau members of Illinois, was organized 

 to provide low cost legal reserve life in- 

 surance so every farmer and every meip- 

 ber of the family in good health could 



■afford some form of protection. Not only 

 was it started low in cost, but dividends 

 returned have made net costs still lower 

 as a special inducement for protection 

 for young people, old peo- ;• , , .. 



pie, and those desiring to 

 leave dependents cared for. 



Will get some benefit from their insur- 

 ance without having to "die to beat it,*' 

 as the expression goes. Then, too, there 

 is the chance of not being able to earn 

 in later years, and a desire on the part 

 of the insured to "get through'' paying 

 premiums and not have to pay all your 



life, y.--:.;^ :: a^^.:---\.:.-' -v ■' ■■ : -y-' . ■'■ •;.: .-v.v.. w ■ ;. ;•;•;, 



?;i; / Ordinary Life Po^cy ]]^'\--:iX--'-.:V^ 



The Ordinary or Straight Life Policy 

 is the lowest cost policy, all considered, 

 that the Company has to offer. It is even 

 cheaper than 12 year term or term to 

 65 years, when cash value is concerned. 

 Most people believe you have to "die to 

 beat" the Ordinary Life policy. This low 

 cost policy has cash and loan values 

 after the third premium, and could be 

 cashed out at any time after the third 

 year, if insured should desire to quit. 

 The longer the policy is in force, the 



Twenty Payment Policy 



■\.' ■■■■■' ■'■'•• ."'••. •■••\ ;.•:■•• ..•; 



Best known of all policies, 



but not the most popular in 

 amounts, is the Twenty 

 Payment Policy, known as 

 Twenty Pay Life. This plan 

 provides for a paid-up pol- 

 icy after twenty full pre- 

 miums have been paid. It 

 can be purchased in as 

 small amounts as one thou- 

 sand, and as much more as 

 the insured's means and 

 risk will permit. At age 35 the premium 

 on one thousand is $29.01 in Country 

 Life, and pays dividends to further re- 

 duce this cost, beginning at the end of 

 the second year. : v 



In the event of death on a $1,000 pol- 

 icy $1,000 is paid even though death oc- 

 curs after but one premium is paid, ex- 

 cept in suicide. (Full claim allowed after 

 two years in case of suicide.) If twenty 

 full premiums have been paid the policy 

 becomes fully paid, and dividends con- 

 tinue to come to the insured so long as 

 he holds this fully paid policy, or until 

 death. In the event the insured wishes 

 he may cash out the policy at the end 

 of twenty years, receiving more cash 

 than he paid in, and having had twenty 

 years of protection besides. . 



This policy appeals to young people 

 especially, as they like to feel that they 



The phenomenal growth and strength of Country Life In- 

 surance Company compared to all other records of legal re- 

 serve life insurance development has made the thousands of 

 farmers who own and who made possible this great Com- 

 pany wonder how they can carry life insurance to the best 

 advantage. The low rates and excellent dividends are not 

 alone an attraction, but the many ways the Company's 

 policies may be adapted to the needs of Farm Bureau mem- 

 bers is likewise an inducement to insure with their own 

 Company. •-•.•• ■••..:. ... ],..:■ •■•; ■;■.; . ::-,;:V-.-c: ■■ ...>■... ■ .;:••■..■. 



at death or maturity. For instance, at the 

 end of 20 years if your rate was $40, you 

 would have paid in $800, you receive 

 from the Company $1,000 plus all the 

 dividends for twenty years, having had 

 insurance for twenty years, ; . 



■. . '. "•,•■- •" ■.' ' .•' • • I'f '■ '■ ' . • • ' ■ • • : . •' 



.'■■■■■-•',..'■■' .'.••.''',..••.■■ 



'^'*^'.:.':'"'(-/\:'^-\\Jses of Insurance • • ' 



■ ' .,• • . .'■■ '■,■■'*'.'•■. •■'..'.,.«■...,.,../■■, 



Besides the forms of policies there is 

 the use and uses of proceeds of policies 

 which are of great importance. A father 

 guarantees the education of his child by 

 setting up an insurance fund which in 

 the event the father is taken away pays 

 a monthly sum through grades, high 

 school and college, and then presents the 

 graduate from college with a material 

 sum to get started on his or her career. 

 • Life insurance made payable to "my 

 estate" is a special provision for paying 

 off the mortgage. Unless, however, it is 

 the intention of the insured to liquidate 

 ■ :-':J ■■-■'■/ ^'^! 'J'-.: . such obligations he should 



at no time name as bene- 

 ficiary "his estate," Some 

 dependent or relation should 

 be named to receive policy 

 benefits wherever possible. 

 It saves probate costs, and 

 likewise pays direct to 

 beneficiary a sum which 

 cannot be touched by the in- 

 sured's creditors. 



1 This brief article describes the various policies offered by 

 the Company and the advantages and uses of each. 



Monthly Income 



* Less than three percent of aU Life Insurance 

 Companies on the legal reserve basis failed dur- 

 ing the depression. 



more available cash for loan or surren- 

 der. In the twentieth year the amount 

 of cash available is so near the amount 

 paid in that it makes the net cost of 

 protection over twenty years a very few 

 dollars. ■;\-:'-:^".' ■'■'' ■••^"•■•-■■-^■■v, ,/ 



The rate on this Ordinary Life policy 

 at age 35 is $20.63 per $1,000 per year, 

 with dividends to further reduce cost. On 

 this as on the Twenty Pay Life policy. 

 Country Life insures the child at birth 

 and others on up to age 65, providing 

 health will permit. 



But several other forms are available 

 in Country Life Insurance Company 

 namely, the Twenty Year Endowment 

 and the Endowment at 65 for old age 

 annuities, as well as term insurance as 

 low as $10 or $12 per year per thousand. 

 The Twenty Year Endowment policy 

 costs about $40 per thousand, a little less 

 at young ages, and a dollar or two more 

 at ages over 35 years, but the endow- 

 ments guarantee the face of the policy 



Instead of paying or hav- 

 ing paid in one lump sum 

 such proceeds as are right- 

 . V, fully due the wife who for 



instance is named the beneficiary, there 

 is in the policy a provision for a regular 

 amount each month to her for life or 

 for a specified term of years. She re- 

 ceives S^^% interest on unused funds, 

 and is always certain of the principal 

 with no bother about investment or the 

 chance of loss from investment sharks 

 or borrowing relatives. 



Hog Cholera Season Is 



Here, Pays To Vaccinate 



Since January 1 member counties of 

 the Illinois Farm Bureau Serum Associa- 

 tion have distributed 12,763,000 cc of 

 serum and 1,130,603 cc of virus. This 

 service has afforded Farm Bureau mem- 

 bers insurance against hog cholera that 

 they may cash in on higher prices later. 



With shortened supplies of hogs and 

 rising prices, producers are hastening to 

 vaccinate, ',••'■■■■ 





SEPTEMBER, 1934 



., •:■■ > 



1 



1* 



