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Farmers 



Mutual 



Reinsurance Co. 



608 S. DEARBORN ST. 

 CHICAGO 5, ILLINOIS 



Let's say you've reached retirement age — never bought five cents worth of 

 fire insurance, and never had five cents worth of fire loss. You gambled the 

 cost of an insurance policy against the chance of having a fire. Congratulations, 

 you won! Or DID YOU.? Let's see: Ever shiver when lightning struck 

 close to the barn? And when you left the farm for a day, did the thought of fre 

 come along to haunt you now and then when you were trying to forget the farm? 



Did you really WIN? Most farm folks would say "NO. " You see, when a farmer 

 buys fire insurance he hopes he'll never have to collect. What he is buying is PEACE 

 OF MIND! And you buy more PEACE OF MIND for LESS when you take out a 

 FARMERS MUTUAL POLICY. 



Ask your FARMERS MUTUAL MAN about full coverage today. 



SEE YOUR FARMERS MUTUAL MAN TODAY 



Learn today how little it costs for complete coverose against loss 

 by fire. Yes, peace of mind is deeper, security greater, the cost 

 less, when you are insured with Formers Mutual Reinsurance Com- 

 pany. 



