STRONGER 

 • LIGHTER 

 • COOLER 



A cooler running tire lasts longer! 



Ever since this fact was discovered, the tire industry has been 

 developing cooler tires. 



Now^ we have them in the new Blue Seal tires mode with 

 rayon cord! 



Rayon cord fires ore cooler because less heat is created 

 by internol friction with rcyon. 



Rayon cord tires are stronger because heat weakens other 

 types, but strengthens rayon fibre. A stronger tire is a safer 

 tire. 



Rayon cord tires are lighter because the greater strength 

 of rayon fibre permits building a stronger tire which actually 

 weighs less! This lighter weight tire is also cooler because it 

 dissipates heat faster. 



Blue Seal truck fires and passenger tires m the 6.50 and 

 larger sizes ore now available in. this new and better rayon 

 construction. 



^d4 *^<xun. Slue SecU ScUc^mOK 



ILLINOIS FARM SUPPLY CO. 



608 South Dearborn Street 



Chicago 5, Illinois 



14 



L A. A. RECORD 



