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ID 



OUNTRV 



■ TfUttUae 



FIRE 



Big wages, big incomes, big prices . . . TCX) BIG 



to fit values of a couple years back when house and 



property were insured against fire according to pre-war 

 costs of building and real estate. 



COUNTRY MUTUAL FIRE COMPANY is re- 

 minded daily that fire losses today mean MORE LOSS 

 when insurance protection hasn't kept pace with increas- 

 ing costs. Your home, your farm buildings, may have 

 doubled in value since 1940. Should fire strike today. 

 would your present insurance do its fair share in helping 

 you to rebuild ? 



For your own protection, re-estimate your property s 

 present value, and insure accordingly. Country Mutual 

 Fire oflFers you the complete protection of your OWN 

 company at rates tailored for YOU at the lowest possible 

 cost. Your Country Mutual Fire adviser is always there 

 to help you keep your insurance UP . . . your costs 

 DOWN . . . your protection IN STEP with values. 



