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Our 10ar aims.



OUR WAR AIMS.


“There's no reason why we should not have the most popular Magazine

extant, on aviculture in all its branches .”—Extract from Letter to the Editor.


At the Council Meeting held on June 28th the Editor was able

to report to the Council a considerable increase in the popularity and

usefulness of the Magazine. Owing to many able helpers, the Society

flourishes, in spite of the war. Twenty-seven new members have

joined us since November; both the Society’s Medal and the Society’s

Prize in Literature have been won during the present year. Abroad,

the status of the ‘ Avicultural ’ is everywhere recognised, and our

Magazine is regularly exchanged with leading British and foreign

bird journals; in a list of the great ornithological societies, recently

published by a Transatlantic contemporary, we hold an honoured

place. With all these facts to hand, we may well reflect on our aims

and the best methods of accomplishing them, even in these abnormal

Mines.


First in importance comes our war work—the study of the

food of birds in relation to the crops. This has already been partly

considered, and at a conference to be held later on, the Avicultural

Society will be represented. Here the papers we have already pub¬

lished are of considerable value ; aviculture joins hands with economic

ornithology, and journalism with both. Then comes the routine

scientific and popular presentation of bird-study, set forth in the

budget of papers and photographs which month by month find their

way from the Editor’s drawer to the letter-boxes of our members.

All these activities require money, and much more of it than formerly,

for their continued progress and well-being.


In order to maintain the high level to which we have attained,

it is necessary to strengthen the financial position of the Society.

This object will be gained if each member will contribute to our

Deficit Fund a small donation—say half a crown, though the Council

is naturally pleased to accept larger sums. AH Donations to be sent

direct to the Publishers, Messrs. Adlard & Son & West Newman, Ltd.,

23, Bartholomew Close, London, E.C.i, and not to the Editor. It will

be a pleasure, we feel, to all our members to help thus in the wide



