John^s losing his hain 

 His mission: get it back. 



ASAP! 



But how? 



Weaving? No. 



Transplant? 



Not for him. 



A hairpiece? 



Never, never. 



What John really 



wants is his 



own hair back. 



And now he's learned, 



for male pattern 



baldness, only 



Rogaine' has been 



proven to regrow hair. 



Rogaine'Topica] Solution (minoxidil topical 

 solution 2%) works in part by prolonging 

 the growtii of hair, which grows in cycles. 

 Witii more hairs growing longer and 

 thicker at the same time, you may see 

 improved scalp coverage. 



Will Rogaine work for you? 



Dermatologists conducted 12-month clini- 

 cal tests. After 4 months, 26% of patients 

 using Rogaine reported moderate to dense 

 hair regrowth, compared with 11% of those 

 using a placebo (a similar solution without 

 minoxidil — the active ingredient in 

 Rogaine) . After 1 year of use, 48% of the 

 men who continued using Rogaine in the 

 study rated their regrowth as moderate to 

 dense. Thirty-six percent reported minimal 

 regrowth. The rest (16%) had no regrowth. 



Side effects were minimal: 7% of those who 

 used Rogaine had itching of the scalp. 



Rogaine should only be applied to a 

 normal, healthy scalp 

 (not sunburned 

 or irritated). 



See next page lor important 

 additional information. 



Make a 4 month commitment 

 to see results. 



Studies indicate that at least 4 months of 

 twice-daily treatment with Rogaine are 

 usually necessary before there is evidence of 

 regrowth. So why not make it part of 

 your normal routine when you wake up 

 and go to bed, like brushing your teeth. 



As you'd expect, if you are older, have been 

 balding for a longer period, or have a larger 

 area of baldness, you may do less well. 



Rogaine is a treatment, not a cure. So 

 further progress is only possible by using 

 it continuously. Some anecdotal reports 

 indicate that if you stop using it, you will 

 probably shed the newly regrown hair 

 within a few months. 



Get your free Information Kit today. 

 You may even be eligible for 



a free, private hair-loss 

 consultation with a doctor.* 



AVhy wait? Find out whether Rogaine is for 

 you. Call 1-800-260-5284 for a free 

 Information Kit about the product and 

 how to use it And because Rogaine 

 requires a prescription, well include a 

 list of nearby dermatologists or other doctors 

 experienced in treating hair loss who may be 

 able to offer you a free, private hair-loss 

 consultation* 



Call 



1800260-5284 



for your free Information Kit 

 on Rogaine. 



We'U also tell you how to find out if 

 you're eligible for a free, private hair- 

 loss consultation with a doctor.* 



Ro^inc! 



§& •-'minoxidil 2% 



*t^ot available in ail areas. 



©1994 The Upjohn Company USJ 1786,00 February 1994. 



