ILLINOIS AUDUBON SOCIETY 27 



Advertising Bird Conservation 



Two monthly journals of wide circulation are, with commendable en- 

 terprise, carrying on a very successful propaganda for the organization of 

 bird clubs and for the establishment of bird sanctuaries, and are doubtless 

 profiting financially from their enterprise. The Farm Journal of Phila- 

 delphia has, for the past two or three years, been organizing Liberty Bell 

 Bird Clubs among its readers, youthful and otherwise, assuming all ex- 

 penses of organization. So, for the members, there are no dues, no fines, 

 no assessments. They simply sign the bird pledge, and then a Club but- 

 ton and a twenty page Guide is sent them free. The Club memberships in 

 September numbered 809,000 ! The literature sent out by these clubs and 

 the installment in each monthly issue of the Journal seem to be uniformly 

 of high grade. 



The Peoples' Home Journal of New York is carrying on a Sanctuary 

 movement and has thus far secured over 1300 pledges of estates and farms 

 as perpetual sanctuaries for birds, more than 184,000 acres being thus in- 

 cluded. The Green Meadow Clubs organized by this Journal are active in 

 securing pledges of this sort. Forty-one pledges are reported from Illinois 

 covering an area of 8,367 acres. To the publisher of this Journal, Mr. 

 Herbert Hoover sent a letter of commendation in which he expressed the 

 hope that the people of the United States would realize how closely related 

 to this whole question of food saving is the question of the protection of 

 insectivorous and migratory birds. 



To everyone creating a bird sanctuary of his estate, the Journal sends 

 as many warning notices as is required to post the land thoroughly. These 

 notices are printed on stout canvas. Thev read as follows : 



GREEN MEADOW CLUB BIRD SANCTUARY 

 HUNTING ON THESE PREMISES FORBIDDEN 

 UNDER PENALTY OF LAW. ANY PERSONS MO- 

 LESTING BIRDS OR NESTS ON THIS PROPERTY 

 WILL BE PROSECUTED. BIRDS ARE OUR BEST 

 FRIENDS. 

 The two journals above mentioned with their large circulation reach 

 homes in every part of our country and their propaganda must surely make 

 for a greatly increased interest in bird life and its protection among their 

 clientage. The business advantage involved in this need not be held to 

 discount the good results. They advertise a good cause. 



The Audubon Society's Bird Slides 



Mr. R. O. Stoops, Superintendent of City Schools, Joliet, writes under 

 date of Nov. 24, 1917, as follows: 



"We used the Audubon Society's bird slides in all of our twenty-three 

 schools last Spring. We kept these slides moving from school to school 

 over a period of two weeks. 



"All told, the slides were viewed by 5,600 pupils, and the pictures were 

 explained by principals or teachers who were especially interested in bird 

 study. All of the schools reported keen interest, and many excursions to 

 the woods for the purpose of studying birds resulted. We found the slides 

 so helpful that we wish to have the privilege of using them again next 

 spring." 



