ISO 



THE NEXT GENERATION 



to that of some other more remunerative. The open field for 

 the creation of appetite is among the boys. After men are 

 grown and their habits formed, they rarely ever change in this 

 regard. It will be needful, therefore, that missionary work 



be done among the boys, and I 

 make the suggestion, gentlemen, 

 that nickels expended in treats 

 to the boys now will return in 

 dollars to your tills after the 

 appetite has been formed." 1 



It was as if the man had 

 said : " My friends, unless we 

 can help ruin the boys by creat- 

 ing in them an appetite for alco- 

 hol, we ourselves must go out 

 of business. We must destroy 

 them for the sake of our indi- 

 vidual pocket-books." 



The man supposed he was 

 talking to liquor dealers alone. 

 He did not know that an anti- 

 alcohol man was in the meeting, 

 and that he was taking down short- 

 hand notes of everything said. 

 From his own point of view the speaking delegate was quite 

 right. Unless boys can be secured, — unless they will con- 

 sent to damage their own brains, — the liquor business of the 

 world is doomed. Dr. Alexander Lambert shows this in a 

 table of figures which he made out. While in Bellevue Hos- 

 pital, New York City, he met and examined so many persons 

 ruined by alcohol that he decided to find out how old they were 



1 Vouched for by the Anti-Saloon League of Ohio. 



A Bottle of Whisky circu 



lated to " Create Appetite' 



among the boys 



(From the Anti-Saloon League) 



