CHAPTER XXVII. 
EXHIBITING AND JUDGING 
THE MANY advantages which a poultryman or farmer derives 
from exhibiting his poultry and products will be discussed in the 
following paragraphs. 
Exhibiting for Pleasure.—There are some poultrymen who 
keep a few well-bred birds because of the pleasure they derive 
from mating and breeding them to a certain standard, for the 
sake of the competition and the possibility of beating the other 
fellow. They are usually small breeders, and at the small poultry 
shows they form the majority of the exhibitors. But whether 
exhibiting for profit or otherwise, and in order to appreciate the 
’ work and to get all he can out of it, the breeder must have some 
of the enthusiasm in competition which characterizes the true 
exhibitor for pleasure. 
Profit from Prizes——The profit from prizes, whether cash, 
cups, or other articles, is an advantage to be considered. The 
cost of preparing and exhibiting live birds is, as a rule, much 
greater than the actual value of prizes, yet the satisfaction of 
having won enhances the value of the prize in a way that cannot 
be expressed in dollars and cents. In some of the larger shows 
sweepstake prizes of considerable value are offered and are well 
worth winning from a monetary point of view. 
Profit from Advertising—Undoubtedly the greatest benefit 
which can come to an exhibitor is the notoriety which his birds 
achieve when he is successful in winning some of the leading 
prizes in that particular class. It brings his name prominently 
before prospective purchasers of high-priced birds, which creates 
a demand, and permits him to place a higher value on each of his 
individual birds. It makes good advertising matter,—material 
which speaks for itself, and is no mere statement without suf- 
ficient backing. 
Profit from the Sale of Birds——Another beneficial result of 
exhibiting is the possibility which it offers of disposing of birds at 
a price in advance of that obtained without exhibition. The 
prospective purchaser comes to the show looking for stock for 
breeding purposes, and the exhibitor goes to the show to exhibit 
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