CO-OPERATIVE MARKETING 265 
Blending.—If the bee-keeper has honey from several sources 
so that his product varies greatly in quality and flavor he should 
either blend the different kinds together as a whole so as always 
to have his brand uniform, or he should use only his best honey 
under his brand and dispose of the other stock on the general 
market. Blended honey gives very good satisfaction, usually, 
if the blend is always alike. This plan permits the bee-keeper 
to dispose of all his product in his own trade and it brings better 
prices. 
If one has poor quality honey of any kind he should not 
take chances of spoiling his market 
by using it unless it is his principal 
source, in which event he can develop 
a market which will come to demand 
that particular product. 
Co-operative Marketing.— Where 
the business of honey production is 
highly developed, as in some sections 
of the West, the co-operative plan 
offers decided advantages. Many of 7 
the bee-keepers are engaged in produc- ggohtfs Hcy Pootinnns Aoworie 
tion on such an extensive scale that ®t 
they find little time or inclination to bother with the selling 
end of the business. If the codperative association is in the 
hands of competent managers the honey goes to the best markets 
and the large volume of business transacted cuts the cost of 
handling down to the lowest possible figure. 
The Colorado Honey Producers’ Association is one of the 
most successful of these codperative associations. The individ- 
ual member packs and marks his honey according to the associa- 
tion rules and ships it to the Denver headquarters. If he has 
a sufficient quantity to ship it out in carlots the manager of the 
association or someone for him inspects the honey to see that 
it is properly graded and it is shipped to market directly from 
the apiary. The bee-keeper gets the full amount of cash resulting 
