SELLING BREEDING STOCK 221 
to make a sale. They have worked a great 
injury to the industry by their ability to 
“gather in the suckers” and have disgusted 
many budding fanciers with the whole rabbit 
business. 
Be fair and square as the very cornerstone 
of your business policy. Do not exaggerate 
the value of your stock or demand as much 
money for it as what some breeder with 
high-class stock is demanding. It is better 
business policy to underestimate the worth 
of your stock and undervalue it than to ask 
too much. There is no advertisement better 
than a well-pleased customer, and giving 
him full value for his money and a little more 
is cheapest in the long run. It builds trade 
for you. 
Do not sell stock that you would hate to 
have the other fellow palm off on you. Do 
not, under any consideration, ship diseased 
stock. This is a ‘crime worse than horse steal- 
ing. Practise the golden rule in your business 
dealings, because the rabbit industry has 
