National Standard Squab Book. 67 



theiess ^Ye know it to Ix. ,l i,„,t tliat our <,ustouuTS who started with 

 largo tJocks are maki„s .plendid sueces.es, ;n,d we are not so eautious 

 as we w-ero m lonuer books in advising a small purehase, at the start. 

 The rules tor breeding »e have given have stood the test of time- we 

 have not aad it said to us that they are misle.idmg or erroneous, on the 

 contrary, our customers write and tell us that their experience corre- 

 sponds nith ours, that the books are all right, and our business has in- 

 creased right along. When a customer orders $200 worth of breediug stock 

 of us and two months later $200 worth more (we sell to some customers 

 month after month steadily, as their means or their iaclination permit 

 them to buy) we are given a Large measure of confidence, first, that people 

 'many of whom w-e never see and who are not experts) can start vi'ith 

 our writings and our breeding stock and make a success, aud second, 

 that all we have advised about the industry is of general and convincing 

 application, and third, tliat it does not take extraordinary skill to make a 

 success with squabs. 



We fill all orders, large or small, with e(iual care and thoroughness, for 

 it is just as much to our interest to please the customer and get more 

 orders in the one case as in the other. 



There is not much choice as to what time of year a start in squab 

 breeding should be made. Our customers who start in the winter have 

 been exceptionally successful because then prices for squabs are at the 

 lop notch, and it takes only a few sales to make a new breeder thor- 

 oughly convinced to go ahead to success. We ship breeders all the year 

 round. A pigeon will not break down under either stifling heat or bitter 

 cold, being a remarkable contrast to all other animals in this respect. 



We fill orders in rotation and treat customers alike, and ship promptly. 

 Frequently we get orders to ship by first returning express, and it is very 

 difficult to do this. One customer in Chicago planned to start for Alaska 

 with 12 pairs of our birds, but he held back his letter so that we got it 

 only with two hours to fill crates and get birds to him before his de- 

 aarture. We filled his order as a matter of accommodation. 



In ordering supplies to be seat Iiy freight, remember that it takes a 

 freight shipment some time to get to destination, especially when traffic 

 is congested in the spring or in the harvest season. Give us your order 

 for nappies, etc., before your house is ready. 



The live breeders are shipped by us either in specially made pine crates 

 or wicker coops. Large shipments for remote points go best in the wicker 

 coops, which remain our property and are retunied to us at our expense 

 by the express companits after the customer has released the pjgeons. 

 These baskets ni'e expensive and arc fitted with large block tin feed and 

 water dishes. It is impossil)le to break them open with the roughest 

 handling. The birds have plenty of room in them and arrive at their 

 destination in fine condition. 

 The usual fault of inexperienced shippers is that the box or crate is too 



