1 8 COOPERATIVE MARKETING 



One of the prospective settlers of the new colony of 

 Riverside, California, was Mrs. L. C. Tibbetts. Before 

 starting West she was inspecting the orangery at Wash- 

 ington, and Mr. Saunders offered to give her two of the 

 Bahia trees to take to her new home. She accepted the 

 offer and planted the first Bahia navel orange trees in 

 California in 1873. From this time a new era opens in 

 California citrus culture. As soon as the trees came into 

 bearing the marked superiority of this fruit over other navel 

 varieties, known indiscriminately as Australian, became evi- 

 dent. There was a great demand for buds from the Tib- 

 betts trees and before long this variety, now known as the 

 Washington navel from the fact that the first trees came 

 to California from Washington, was rapidly supplanting 

 all other varieties. The two original trees are still living 

 and bearing, one having been transplanted to the grounds of 

 the Glenwood Mission Inn at Riverside by President Roose- 

 velt in 1903, and the other to the head of Magnolia Avenue, 

 Riverside, which traverses one of the most famous orange 

 producing districts in the world.* 



What has been the development from these inconspicuous 

 beginnings that have just been sketched? An adequate con- 

 ception of the amazingly rapid progress of the industry can 

 only be conveyed by a survey of citrus culture throughout 

 the world: 



The citrus fruit crop of the world is equal to 90,000,000 

 to 100,000,000 boxes of California capacity or from 230,- 

 000 to 250,000 carloads of California size. The five most 

 important countries in the order of their production are: 

 the United States, Spain, Italy, Japan and Palestine. The 

 United States and Spain each produce approximately 30 

 per cent., or 68,000 carloads, Italy 25 per cent., or 58,000 



* Babcock : "Introduction of the Navel Orange into California,'' 

 in University of California Journal of Agriculture, December, 1914, 

 pp. 130-131; Coit: op. cit, pp. 17-23. 



