120 EGG MONEY 



to find a market for it where the customers are especially 

 discriminating and are willing and able to pay a premium 

 for indulging this discrimination. 



Catering to the Wholesale Trade. 



A very large per cent of the eggs which find their way to 

 market are turned over by the producer to country store 

 keepers, who forward them to the large cities or to central 

 collecting points, or are forwarded by the producer to com- 

 mission dealers in the trade centers. This method of dis- 

 posing of the eggs, while it does not always prevent a profit 

 being made by the producer, prevents him from obtaining 

 a high price for his product, if the product is worth it. Yet 

 this method of marketing has its advantages. The country 

 storekeeper takes them from the farmer's baskets and 

 whenever it is convenient for the farmer to deliver them. 

 The commission dealer also takes them when it is convenient 

 for the producer to forward them and returns the market 

 price, less his commission and the cost of transportion. 

 This manner of disposing of them involves very little labor 

 or head-work on the part of the poultry raiser and that is 

 doubtless the reason why that manner of. selling is usually 

 adopted. 



Another method of wholesaling, and one which insures 

 better prices if properly conducted, is to deliver the eggs 

 direct to the retail merchants, thereby saving the commission 

 dealers' and storekeepers' profits. To do this successfully 

 it is necessary first to locate a dealer who has the patronage 

 of discriminating buyers, families who demand a good article 

 and are willing to pay for it. To supply this trade satisfac- 

 torily, the dealer must obtain eggs which he may depend 

 upon and be able to guarantee. Such eggs can seldom bft 

 obtained from the regular wholesalers and he is obliged to 

 look to the producer for his supply. This, however, places 

 additional responsibility upon the producer; he receives high- 

 er prices and he must deliver a high grade of eggs. In some 

 cases, too, it is necessary that the producer be able to deliver 

 a certain number at regular intervals throughout the year 

 for the dealer has certain customers who require a steady 

 supply in all seasons. To furnish this the producer ought 



