^tS^ JAiXlGS W^^V 321 



At this stage of the history of the business, one man constituted the entire 

 factory force, one girl handled the office work, and the manager, Mr. James, 

 worked part time in the shop, part time in the office and part time out on the 

 road selling the product of the little factory. 



Progressive dairymen quickly realized the value of equipment that would 

 help keep their barns clean and that would lessen barn work; and within a 

 couple of years a very satisfactory little business was established. 



From that time on, however, the business grew so fast that it was difficult 

 to keep pace with it in shop and office. Scarcely a year has gone by that addi- 

 tions to the factory building have not been made to take care of the increased 

 output. 



From year to year, huge machines were added to the plant to take the 

 place of hand work, to make more perfect the workmanship and to lessen 

 the floor space needed; nevertheless each year more men and a bigger factory 

 were required. 



From the very first "Service" has been the keynote of the business. 



Not only has Mr. James given much time and thought to working out new 

 inventions that would lessen labor and improve sanitary conditions in dairy 

 barns; but under his direction, other men with inventive genius and experience 

 in the dairy business, have been developing and testing out ideas that promise 

 a betterment in barn methods. 



In connection with this work, an experimental department was established 

 some years ago. Before new equipment is offered to the public, it is put 

 through many tests to determine its practical worth and strength; the final 

 test being actual use in severe service in the James Experimental Barn, a pic- 

 ture of which appears on pages 280 and 281. 



When any James equipment or device is offered, you may be sure that 

 it has been proven satisfactory m actual use and that it will fulfill perfectly 

 all requirements. James Equipment is not built on theory. 



A Barn Planning Department was early established for the benefit of 

 customers and prospective buyers of James Equipment, with a staff of com- 

 petent architects and draftsmen. This makes it possible for us to give every- 

 one the benefit of Mr. James' experience and special knowledge of what is 

 best and most practical in barn building. 



If you intend to build a barn, or remodel one, you are cordially invited 

 to come to Fort Atkinson, visit the Experimental Barn and other barns in this 

 vicinity then talk over your plans with our Bam Planning staff. Perhaps they 

 can help you just as they have helped thousands of other dairymen. In any 

 event, you will be under no obligation to buy of us — we shall be glad to give 

 you the benefit of our advice and counsel on bam planning whether you buy 

 James Equipment or not. 



