SELLING SQUAB BREEDING STOCK 129 



One of the best advertisements that any breeder can get, 

 whether he is raising squab breeding stock or exiiibition birds, 

 is to patronize the pigeon shows by placing liis birds on exhi- 

 bition. This will result in placing your birds and your name 

 before the public and sliould you be successful in winning rib- 

 bons and special prizes you will soon have a beaten path to 

 your door for high class exhibition stock and Sfpialj breeding 

 stock. The best squab producing birds are without a doubt, 

 the birds that are bred closest to the standard for that par- 

 ticular breed and if you can win on birds that you have 

 produced it proves that you are producing birds of the better 

 class, hirtls that will prove to be really profitable as squab 

 breeders. 



Do uol think that because some other breeder has made a 

 success ill selMug breeding stock on a large scale that you can 

 start where lie left off and accomplish more. In any liranch 

 of the pigeon business you should start small and grow. Save 

 only a few squabs at first and try to raise them properly. 

 Sell them and see how you come out on it. If successful try 

 more and more until you find that you arc master of the 

 situation. But be sui'e to keep advertising before the pigeon 

 puldic so tliat you will have sales for your birds, the idea 

 being to sell all birds as soon as you are sure that they are 

 properly mated to secure the best results. 



The surest way to succeed in this business is to give your 

 customers just a little more than they are expecting in the 

 way of quality of birds and quality of service. Put in an extra 

 pair or two of birds on large orders to help offset the express 

 charges on shipment. You will not miss them and it will more 

 than please your customer. 



