POULTRY SECRETS REVEALED. 65 



Let people know that you are offering birds for sale that have 

 been scored by Judge So-and-so, and that you will furnish the score 

 card with each bird. Have the judge put a price on each bird as he 

 scores, and advertise that fact. 



All this gives confidence, makes value, and will sell your birds 

 where nothing else would do it. 



And finally — 



Keep right on advertising. 



Before, and during the busy months, tell what you are doing. In 

 the dull months tell what you are going to do. 



Then do it. 



