MARKETING 173 
sandy soil, protected location, abundant supply of pure 
water, cheap fuel, accessible labor and a good road to the 
city. Under such conditions, an auto truck may make 
vegetable forcing an attractive business proposition. 
(2) The truck makes it possible to deliver produce 
promptly and speedily. This is a great advantage when 
a rush order is received, or when the market is unusually 
brisk and it is important to move the crop as rapidly as 
possible. There may be a shortage of labor in the green- 
houses, and a motor truck enables the salesman to spend 
more hours in production instead of in marketing. It is 
also desirable for the vegetables to be placed on the mar- 
ket as soon as possible after they are packed. They 
should not be unnecessarily exposed to either excessively 
hot or very cold weather. 
Fig. 59.—A load of cucumbers en route to shipping station. 
As a source of power, gasoline may be cheaper than 
oats. In other words, many growers find that it is more 
economical to deliver with auto trucks than with horses 
and wagons. Furthermore, the auto truck may be kept 
on the road constantly, if necessary, and made to take the 
place of several teams. 
Whether a motor truck or a wagon is used, it should be 
constructed so as to protect the vegetables from extreme 
