334 PRACTICAL POULTRY PRODUCTION 



5. Of what value is the yearly inventory record? 



6. What are the essentials of good advertising? 



7. How and when should poultry products be advertised? 



8. Discuss the methods of advertising. 



9. How can advertisements be made attractive? 



10. What facts should be kept in mind when answering inquiries? 



SUGGESTIONS. 



1. It is a recognized fact that practically every successful busi- 

 ness endeavors to keep a record of all of its transactions. This same 

 principle as brought out in this chapter should apply to the poultry 

 business. With this idea in mind, resolve to keep such records of your 

 flock as will enable you to determine whether or not it is paying. 



2. Keeping records and accounts is largely a matter of habit, 

 and when once cultivated and the true value realized, it is a hard one 

 to break. Usually the most successful poultrymen are the ones that 

 keep definite information and records as to their receipts and expendi- 

 tures. 



3. Members of boys' and girls' poultry clubs are particularly 

 urged to keep records and accounts of their poultry work. Besides the 

 advantages mentioned herein, the keeping of such records will enable 

 them to put into practice many of the principles and facts learned in 

 mathematics. 



4. Assuming that you had some breeding stock and eggs for 

 hatching for sale, prepare an attractive advertisement stating_ these 

 facts and such additional information as you believe will assist in sell- 

 ing your products. 



5. Try advertising in your local papers, should you have any sur- 

 plus stock for sale. The advertising manager of such papers will be 

 only too glad to assist you in preparing advertisements. Vary some 

 part of your name or address, so as to furnish a key to the advertise- 

 ments that brought inquiries. 



REFERENCES 



A Simple System of Poultry Accounting, by Rob R. Slooum, Bureau 

 of Animal Industry Circular No. 176, U. S. Department of Agri- 

 culture. 



Farm Management, Andrew Boss. 



Farm Management, George E, Warren. 



