440 Marketing, Storing, Drying 



if need be, and properly sorted and arranged, and places 

 tliem in the hands of an enterprising grocer who caters 

 to the best trade, he will not need to peddle his wares. 

 The grower for the home market must be sure to have his 

 vegetables in season; and he will do well, also, to provide 

 a continuous and varied supply, for thereby he can hold 

 his customers. He must set a standard and live up 

 to it. 



In truck-farming, however, the man grows for a less 

 personal market. His produce partakes more of the na- 

 ture of staples, that have more or less generalized market 

 quotations. The trucker must meet these general market 

 demands and conditions, as expressed by salesmen and 

 prices-current, rather than the wishes of individual 

 customers. With him quantity-production is a major 

 item. 



The present remarks, therefore, may not apply to those 

 who grow things on a large scale, but such persons usu- 

 ally find special means and outlets for disposing of their 

 products: because they have found such outlets is the 

 reason for the growth of their business. 



To do the best with one's products, the grower must 

 keep track of the market. If possible, he should visit the 

 market. He should consult the trade papers. He should 

 ask his dealer about the new ideas in packages and pack- 

 ing. Ordinarily he will be able to secure better informa- 

 tion if he deals continuously with one reliable firm. 



This is a book about vegetable-gardening, not about 

 selling ; yet some of the homelier aspects of marketing may 

 be discussed, particularly as respects grading, packing, 

 and common storage, inasmuch as these affairs react on 



