MARKETING EGGS 



479 



The laws require that all products placed in storage be 

 stamped giving the name of the product and date of entry and 

 date of withdrawal. 



Marketing. — Ordinary marketing processes may be divided 

 roughly into four successive steps as follows: (1) Producer. 

 (2) Country shipper. (3) Transportation company. (4) 

 Wholesale dealer. (5) Retail stores. (6) If the market is 

 glutted the wholesaler may sell to the jobber and the product 

 be placed in a storage warehouse. (7) A drayman may be 

 introduced between any of these dealers as an additional trans- 

 portation factor in the chain. All of these add to the cost of 

 marketing. 



Ways in which Poultrymen may Sell Their Products. — The 

 poultryman may sell his product in any one of five ways as 

 follows: (a) Direct to the consumer by 1, going direct to the 

 residence; 2, through municipal markets; 3, by parcel post 

 or express companies to clubs in the cities who distribute the 

 eggs or poultry among themselves, or to a single individual. 

 (6) By selling to local stores, (c) By shipping direct to dealers 

 in large cities, (d) By selling to a local buyer who does a 

 jobbing business, (e) By shipping through a cooperative 

 association. 



Construction of Storage Houses.^ — ^The outside wall of the 

 storage houses are made of brick or reinforced concrete. The 

 inner wall is given a coat of cement, next a 4-inch layer of 

 insulating material as cork, and on the inner side a layer 

 of cement. Some walls are provided with two layers each of 

 cork and cement. The inside walls are of frame construction 

 as follows: .studding, sheathing paper, asphalt, cork, asphalt, 

 cork, and a surface cover of cement. The ceiling is covered 

 with 2 inches of cork, a layer of asphalt, another layer of 

 cork, and a surface cover of cement. The floors are made as 



