such cooperation great things could be achieved, and it is safe to 

 say that our good old Bronx before long would be a veritable rus in 

 urbe. Then take hold and help. We have pointed out more than 

 once that the street trees and parks of The Bronx constitute a most 

 valuable asset of the borough and its citizens. Pray, realize that, 

 oh, friends. These things have not only esthetic value, they have 



Trees make for uplift 



also high hygienic value, and, once more, they have realty value, 

 good hard dollars-and-cents value. Hence the propriety and wis- 

 dom of all Bronxites uniting on behalf of these trees and parks. 

 May we not then count on your cordial cooperation with this De- 

 partment in conserving and promoting the welfare of your pretty 

 "neighborhood" parks and your beautiful highway trees? We say 

 "your," for they are your very own. Regard them as such. Deal 

 with them as such. Yes; your HELP is wanted — your HELP is 

 NEEDED. 



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