JAMES STREET (off Ryrie Street), 



^y(^{ GEELONG. 



IN this important Wine-house, which is situate near Robinson, Burns and 

 Sparrow's Sale Yards, are stored Wines of various ages, from fourteen years 

 old to those of the last vintage, in price and quality as diverse as their ages, 



and ranged from three to nine shillings per gallon, and are distributed by retail, 



family and wholesale business. The front of the premises is devoted to the Cafe ; 



the rear to vaults and bottling division. 



All the Wines are matured and bottled under the personal supervision of Mr. 

 Thetaz, who brings to the task an experience of fifty years, and the lore and 

 study of generations of connoisseurs, supplemented by long residence in the 

 various noted wine districts of Central Europe, by which he has contributed no 

 small quota to the prosperity of the Australian Wine trade, and is allowed to be 

 an authority amongst our experts. Mr. Thetaz attributes the cause of Australians 

 not being such a wine drinking community as the peoples, of other vine growing 

 countries to the carelessness of retailers, and will guarantee his wine against 

 every normal vicissitude, provided his directions are carried out in the storing 

 and care of bulk parcels, The extent of his trade ma}' be guessed by the large 

 consignments of bottles delivered to his order. 



Here the different vine3'ards which supply the establishment receive full 

 justice in the scrupulous care which Mr. Thetaz devotes to their maturing, which 

 in itself does more to further our Wine industry than a world of eulogy. 



The Cafe is a most comfortable lounge for patrons resorting thither to enjoy 

 a real good glass of Australian Wine for a modest threepenny-bit, or the older 

 vintages at sixpence per tumbler. 



It is a thousand pities that more of our retailers do not embrace the oppor- 

 tunity to learn the management of Wine which Mr. Thetaz offers his customers. 



->> — «<SH©nSS>»-^^-- 



We hear a lot about SACRAMENTAL WINES used in our 

 Churches which is not fit for human consumption, simply because 

 people will not take the trouble to enquire from a competent judge 

 like Mr. Thetaz, who can supply a very light Wine, which is 

 palatable and very much cheaper, and the strictest teetotaller could 

 not object to. It may be well to inform such an one that there is 

 more Alcohol in unfermented Wines (if required to be kept) than 

 in ordinary Wines, for should they do so, the home consumption 

 of Australian Wines would increase by leaps and bounds. 



