^^^ Illinois State Dairymen's Association. 



be found in our own office, we may not know how to go at it; 

 the other reason is because the oleomargarine interest is so large 

 in Chicago that our daily papers are in one of two positions, 

 either they have a very tender spot for the business or they are 

 so crowded for room that anything with great big poison scare- 

 head lines on has no room in their papers, so we find it difficult 

 to reach the public through the papers unless we stir up some- 

 thing in the way of excitement which is usually not warranted 

 by facts because our work can usually be done in a quiet manner. 

 We published a bulletin however. Bulletin No. 6, entitled Fraud 

 in the Sale of Oleomargarine. Before writing the bulletin, I 

 wondered whether it was going to do us much good. I felt that 

 only a small part of the press would take it up and publish it 

 anyway. I am glad to say, however, without wishing to adver- 

 tise anybody's wares, that in this fight the Chicago Tribune has 

 been thoroughly fearless. They published that part of the bul- 

 letin that was to guard the interest of the housewives and con- 

 sumers. It is the only paper published in the city of Chicago 

 that comes out in an absolutely fearless manner against that or 

 any other fraud that we may happen to discuss. 



The problem that then presented itself was to get this bulle- 

 tin before the people. I considered the matter and thought the 

 fraud warranted the writing up and exposing it in such a way 

 that it would at least appeal to those engaged in the business of 

 selling frauds, so I wrote the bulletin. After it was finished 

 I took it to the offices of the State and City Grocers and Butchers 

 Associations, as I thought if I could enlist their help I would 

 come closer to the consuming public than I could in any other 

 avenue opened in the city. We had ordered thirty thousand 

 bulletins published and in these bulletins we showed up in detail 

 the methods employed by the fradulent peddler in selling oleo- 

 margarine. I will read from the bulletin a paragraph to show 

 what his methods are: 



This bulletin is especially intended to check the fradulent 

 peddlers, canvassers and dealers by calling the attention of the 

 public to them and to the methods employed by them in defraud- 

 ing the public out of millions of dollars by selling Oleomargarine 

 for, and at the price of, pure butter. The method employed by 

 these peddlers and canvassers is substantially as follows : they 

 tell the housewife that they can sell her good butter cheaper than 



