FIFTY-SECOND ANNUAL CONVENTION 181 



showing cattle and I was fortunate enough to own a cow 

 that was a prize-winner at our State Fair and at some of 

 the other fairs, and at the National Dairy Show two years. 

 That was before I became commissioner of Iowa. After I 

 became commissioner I discontinued showing. One day 

 Mr. H. R. Wright, my predecessor, came to me and said, 

 ''Barney, did you ever see this circular?" ''What circu- 

 lar?" I asked him. "This one." He handed me out a cir- 

 cular gotten out by Mr. Jelke up there at Elgin, and lo and 

 behold, there was the picture of a head of Holsteins, and 

 right in the foreground of that picture was my cow ! What 

 had happened? He had had the photograph taken at his 

 barnyard, then he got a small picture of my cow and pasted 

 on to that photograph and re-photographed it, and under- 

 neath the picture it read : "This is the celebrated herd of 

 Holstein-Friesian from which Good Luck Oleo is made." 

 Well, I didn't feel that that cow was in very good com- 

 pany. He didn't put a cotton plant in his barnyard, or a 

 hog or a steer. Those were the products at that time that 

 oleo was made from. That is not true at this time. I put 

 a stop to that, and finally about that time I had become 

 commissioner of Iowa, and I went to the Attorney-General 

 and I said to him, "Isn't there something we can do to do 

 away with that sort of thing?" "It is unfair to the public, 

 it is unfair to the breeders of cattle, it is unfair to every- 

 body to use that sort of advertising." He said, "Well, what 

 would you want to do?" I said, "I would like to have a 

 law drawn that would prohibit the use of the pictures of 

 dairy animals or the use of dairy terms in advertising oleo." 

 "Well," he said, "draw up something of that kind and I 

 will look it over." "I think we can get by with it." "Have 

 it enacted." I did. I drew up a law and he ^ooked it over 

 and fixed it up a little, and I went to the legislature with it. 

 I didn't advertise the fact that I was going to do that, and 

 it passed almost before the oleo people knew about it. 

 Later on Governor Lowden was elected governor of Illi- 

 nois and still later on he was made president of our Asso- 

 ciation. He thought very well of that measure. It is just 

 as helpful to the Jersey, the Guernsey or the man who 

 owns a red cow, as it is for the man who owns our breed, 



