FORTY-FIRST ANNUAL CONVENTION 207 



orable the butter market, the larger the returns. QuaHty is also 

 the only really effective means to successfully compete against 

 butter substitutes. 



The Dairy Farmer Controls the Quality of American Butter. 



The dairy farmer, the producer of milk and cream, controls 

 the quality and the price of butter. If he furnishes cream of 

 good quality he makes possible the manufacture of good butter, 

 which will command the highest price on the market. If 'he 

 supplies cream of inferior quality, a low grade butter is bound 

 to be made from it, which means small returns for the product. 



The dairy farmer is the controlling power which deter- 

 mines the destiny of the dairy industry. The care he gives the 

 cream on the farm, determines the financial returns for the but- 

 ter ; and in turn the returns from the butter determine the pros- 

 perity of the dairy farmer, because the price the creamery pays for 

 l)utter fat is necessarily largely regulated by the price the butter 

 brings on the market. 



Lack of proper care of milk and cream on the farm and the 

 resulting poor quality of cream, therefore, will augment the de- 

 pression of the butter market, and stimulate the sale of foreign 

 butter and butter substitutes, causing low prices to the cream- 

 ery and small returns to the farmer. These unsatisfactory con- 

 ditions can be overcome by proper attention to the quality of 

 the cream on the farm. 



How To Produce First Grade Cream. 



Every farmer in the State can produce first grade cream by 

 reasonable attention to the following simple and fundamental 

 principles : cleanliness of separator, promptness of cooling and 

 frequency of delivery. 



Clean Separator. 



The separator is the collector of many of the impurities 

 contained in milk. If cream of good quality is to be secured 



