





luuMmmjMflmrp^ 

 For Example 



Take radiator construc- 

 tion as an example of 

 GMC thoroughness. This 

 vertical-tube, continuous 

 fin core is the most effi- 

 cient known. It does not 

 depend on solder for as- 

 sembly strength. It is 

 firmly bolted together. 

 It rests on two brackets 

 bolted to the chassis 

 frame; no springs or 

 dash-pots are used. 



1 GMC; 1 Driver, Displace 

 1 6 Horses; 4 Drivers; 4 Wagons 



One GMC and one driver are doing the 

 work that 16 horses, 4 drivers, and 4 

 wagons used to do for the New Dells 

 Lumber Company, Eau Claire, Wisconsin. 



Starting at 7 o'clock in the morning, this 

 GMC truck makes 20 to 30 trips a day, 

 delivering green mill wood over town 

 under all conditions of weather. 



It hauls 3% tons at a load and is always 

 on the job. 



Estimate the cost of feeding, stabling, 

 grooming, and harnessing 16 horses. 

 Figure the upkeep of four wagons. 



Then figure the wages of four drivers, 

 and consider the employment problem 

 involved. 



This is a typical example of GMC truck 

 utility. Your business may be different, 

 but among the GMC models, ranging 

 from % ton to 5 tons, is one admirably 

 fitted for your work. 



Behind every GMC is the backing of the 

 General Motors Truck Company and its 

 policy of plain, honest quality. 



Let your next truck be a GMC. 



General Motors Truck Companv 



One of the Units of the General Motors Corporation 



Pontiac, Michigan 



Branches and Distributors in Principal Cities 



(518) 



UCKS 



'Mention The Geographic — It identifies you" 



