i* 1 



■j c. ,»J 





The Springs 



GMC Springs, as one 

 unit in the structural 

 plan, are wider, longer, 

 and more sturdy, amply- 

 strong to carry the rated 

 load under all road con- 

 ditions. On the efficient 

 functioning of these 

 Springs depend long life 

 and flexibility. 



— In Marketing Livestock 



This ton-and-a-half GMC Truck earned $3,300 the first 

 year of its operation hauling livestock for its owner, 

 A. C. French, Honey Creek, la. 



In 250 trips from Honey Creek to the South Omaha 

 stock yards a million pounds of cattle on the hoof were 

 carried— a total mileage of 8,750. 



According to the owner's statement, taken from detailed 

 daily records, the total upkeep expense for this first 12 

 months was $6.90, and the original tires are apparently 

 good for another 1 2 months. 



Still another profitable feature of the performance of 

 this GMC Truck— and one, by the way, which does not 

 appear in the daily record — was the prevention of loss 

 through shrinkage. That alone is a big item. 



GMC Trucks are built with every regard for the efficient 

 service shown in this instance — economy of operation, 

 mechanical strength, reliability, endurance, and low 

 tire expense. 



Behind every GMC Truck is the backing of the General 

 Motors Corporation, the largest and most important 

 organization in the automotive industry. 



General Motors Truck Company 



One of the Units of the General Motors Corporation 



PONTIAC, MICHIGAN, U. S. A. 



Branches and Distributors in Principal Cities 



"Mention The Geographic— It identifies you' 



