W.L.DOUCLAS shoe: CO. 



"~ 



THE STAMPED 

 PRICE IS NEVER 



CHANGED. 

 THIS PROTECTS 

 THE WEARERS 

 AGAINST U N- 

 REASONABLE 

 PROFITS AND 



HAS SAVED 

 THEM MILLIONS 

 OF DOLLARS 

 ON THEIR 

 FOOTWEAR. 



THE SHOE THAT HOLDS ITS 



SHAPE' 



$5.00 $g.oo $7:00 $g.oo $g.oo £ $iQ.op 



Best in the World 

 $4.00 $4.50 $5.00 



You can save money by wearing 

 W. L. Douglas shoes, the best 

 known shoes in the world. Sold 

 by 106 W. L. Douglas own stores 

 and over 9000 shoe dealers. 

 W. L. Douglas name and the 

 retail price stamped on the bot- 

 tom guarantees the best shoes in 

 style, comfort and service that 

 can be produced for the price. 



The stamped price is W. L. Douglas personal guarantee 

 that the shoes are always worth the price paid for them. 

 The prices are the same everywhere — they cost no more 

 in San Francisco than they do in New York. 



W. L. Douglas shoes are sold through our own stores 

 direct to the wearer at one profit. All middlemen's and 

 manufacturing profits are eliminated. By this method 

 of marketing our shoes, W. L. Douglas gives the wearer 

 shoes at the lowest possible cost. 



W. L. Douglas $7.00 and $8.00 shoes are absolutely the 

 best shoe values for the money in this country. They are 

 the leaders everywhere. W.L.Douglas $9.00 and $10.00 

 shoes are made throughout of the finest leather the mar- 

 ket affords, with a style endorsed by the leaders of Amer- 

 ica's fashion centers; they combine quality, style and 

 comfort equal to other makes selling at higher prices. 



W.L.Douglas shoes are made by the highest paid, skilled 

 shoemakers, under the direction and supervision of expe- 

 rienced men, all working with an honest determination to 

 make the best shoes for the price that money can buy. 



lillllllllllllllllllllllllllllllllllllH 



CAUTION 



Insist upon hav- 

 ing W.L.Douglas 

 shoes with his 

 name and price 

 stamped on the 

 bottom. 



If W. L. Douglas shoes 

 cannot be obtained in your 

 vicinity, order direct from 

 factory by mail , Parcel Post 

 charges prepaid. Write for 

 Illustrated Catalog showing 

 how to order by mail. 



President W. L. DOUGLAS SHOE CO 

 130 Spark St., Brockton, Maes. 



"Mention The Geographic — It identifies you" 



