modern political maps, the NEW WORLD Loose 

 Leaf ATLAS contains special maps of vital in- 

 terest. There are sixteen pages of historical 

 maps showing the territorial development of the 

 nations of the world from ancient times to the 

 present day, including a double-page map of the 

 Western Front. There is a valuable division of 



maps devoted to special features of countries — 

 their natural characteristics, their vegetation, 

 resources, agricultural and industrial products, 

 climate, distribution of population, railroads, etc. 

 Over one hundred pages are given to maps of the 

 United States, showing each State on large scale 

 and in great detail. 



The New Atlas You Need Now— 

 The Last Atlas You Need Ever Buy 



You need no longer 

 be without an up-to- 

 date atlas, and you 

 need not Vait until 

 additional settlements 

 have been made in the 

 map, for this new kind 

 of atlas keeps pace 

 with the world — shows 

 changes in the map 

 whenever and wher- 

 ever they occur. 



If the world never changed no 

 atlas would ever grow out of date. 

 But with the rapid march of cur- 

 rent events new atlases soon must 

 become obsolete. Even the New 

 World Atlas- would soon be far 

 behind the times if no provision 

 were made for keeping it always 

 up-to-date. 



That is why we made it 



LOOSE LEAF-TO INSURE 

 PERMANENCE 



The New World Loose Leaf At- 

 las represents a distinct advance 

 in the science of atlas production. 

 Never before has an atlas been 

 made that could be kept up-to- 

 date. Never before has the loose- 

 leaf principle been applied to an 

 atlas. 



It is the only method by which 

 atlases can be kept permanently 

 abreast of developments, of 

 changes political and economic, of 

 advances in commerce, of new 

 discoveries and explorations. 



WORLD TO UNDERGO 

 MANY CHANGES 

 Even now, after all the changes 

 that have taken place in every 

 part of the globe, an atlas cannot 

 be kept up to date unless provi- 

 sion is made for future changes. 



mmmmmm::/ 



A Few of the Features 



The greatest number of full-color maps in any 

 reference Atlas of the world. 376 pages; size 

 of page, 13 % by 19% inches. Rich, durable 

 cover with special Loose Leaf Binder. 

 Every country of the world shown with com- 

 plete revisions to date and in great detail. Sepa- 

 rate maps of Poland, Czechoslovakia, Jugo- 

 slavia, and the other new States. 

 Over one hundred pages of United States maps. 

 Oil and gas map of U. S. Double-page Rail- 

 road maps of Eastern and Western United 

 States; relative importance of cities of U. S.; 

 Western and Northwestern Lakes, with dis- 

 tances between ports, railroad and car ferries; 

 Standard Time Map; Parcel Post Map. 

 Twenty- six pages of maps showing all grand 

 divisions, with height of land, depth of water; 

 isotherms for January and July; summer and 

 winter climates, with average rainfall areas, 

 isobars of barometric pressure; wind direc- 

 tions, etc.; Vegetation maps; Economic maps, 

 showing productive and non-productive areas, 

 principal workings and mineral deDosits, agri- 

 cultural products, etc.; Population maps, 

 Language maps, Racial maps, etc. 

 Sixteen pages of Historical maps, showing the 

 territorial development of nations, including 

 double - pa ge map of the Western Front through - 

 out the European War. 



A new and complete series of indexes to maps, 

 with latest population figures. 



Plebiscites are apt 

 to wipe out many 

 boundary lines. Self- 

 determination may 

 bring about drastic 

 changes. Perhaps even 

 an entire continent may 

 be divorced from its 

 present rule. Who can 

 foretell all that will 

 take place in the next 

 year or so? 



MAP SERVICE FREE FOR 

 TWO YEARS 



For every change that is made, 

 a new map will be furnished, and 

 for two years we will furnish 

 these maps without charge. 



Twice yearly, as the publishers 

 have made new maps to conform 

 to new conditions, they will be 

 sent to those who own' the New 

 World Loose Leaf Atlas. All that 

 is necessary to bring the atlas up- 

 to-date is to put the new maps in 

 the binder. 



After the first two-year period 

 New World Loose Leaf Atlas 

 owners can purchase this always 

 up-to-date map service for a nom- 

 inal sum. thus insuring perma- 

 nence to their Atlas. 



A SPLENDID XMAS GIFT 



What could be a more worth- 

 while, substantial and permanent 

 gift than the NEW WOULD 

 Loose Leaf ATLAS? This rich, 

 handsome volume, with its great 

 fund of information about the 

 new world of today, constitutes a 

 source of knowledge that will he 

 welcomed in every home where the 

 value of being well informed is 

 appreciated. 



Mail the Coupon for this Interesting Book 



Space here is far too 

 limited to give an ade- 

 quate idea of what the 

 NEW WORLD Loose 

 Leaf ATLAS is and 

 all that it contains, of 

 the valuable, special 

 features it offers to 

 the business man, the 

 economist, the stu- 

 dent : but a handsome 

 booklet has been pre- 

 pared which tells the 

 whole fascinating 

 story. It is profusely 

 illustrated and is full 

 of interesting facts. 



We will gladly send 



you a copy of "Keeping race with the World"' with- 

 out any cost or obligation on your part. Simply mail 

 the coupon below, or a oost-card, and we will send 

 the booklet to you. Let us suggest that you do this 

 now. while the matter is before you. as you do not 

 want to overlook the opportunity of learning about 

 this wonderful New Kind of Atlas. 



I SEARS, ROEBUCK AND CO., 



I Dept. 6462N Chicago, 111. 



I Kindly scud me, without cost or obligation on m; 

 I the new booklet. "Keeping Pace with tin- World.*' 



Post ( iffit 



K. /•-. /» 

 No. 



Bo t 

 \ 



SEARS, ROEBUCK AND CO., 



Dept. 6462N Chicago, 111. I Street and No... 



"Mention The Geographic — It identifies you 



