knCREATION. 



155 



yr//£B££R T/fjir/ 



W^DfAf//iY/Sl//rf£/A 



Beer is barley-malt and hops — 

 a food and a tonic. Just a touch 

 of alcohol in it. 



Not a beverage known to man is 

 more healthful, if the beer is right. 



'Tis the national beverage, from 

 childhood up, with the sturdiest 

 peoples of the earth. 



To the weak, it's essential; to 

 the strong it is good. 



BUT — the beer must be pure. 



Impurity means germs, and germs multiply rapidly 

 in any saccharine product like beer. 



And the beer must be old. 



Age means perfect fermentation. Without it, beer 

 ferments on the stomach, causing biliousness. 



Schlitz beer is brewed in 

 absolute cleanliness. 



It is cooled in a plate glass 

 room, in filtered air. 



Then it is filtered; then 

 aged for months in refriger- 

 ating rooms. After it is bottled 

 and sealed every bottle is 

 sterilized. 



Not a germ can exist in it. 



These costly precautions 

 have made Schlitz the stand- 

 ard for purity wherever beer 

 is known. 



You can get it just as well as 

 common beer if you ask for it. 



Ask for the Brewery Bottling. 



