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The picture shows a 
room in which Schlitz 
Beer is cooled—a plate 
glass room to which air 
can only come through 
filters. 
The beer is cooled by 
dripping over frigid 
pipes in air as pure as 
human means can make 
- And that’s but one 
extreme. 
Before the beer comes 
to this room it is brewed 
in air tight cauldrons. 
After it leaves here it is 
filtered, then sterilized. 
Absolute cleanliness all 
through. 
Not another article of 
your food or drink is the 
subject of such caution. 
But beer is saccharine. 
Any impurity would 
multiply in it and make 
_ the beer unhealthful. 
| Itis by such extremes 
as we show you that we 
maintain the reputation 
_ of Schlitz Beer for ab- 
_ solute.purity 
. “Green” beer —half- 
aged beer—is the beer 
that causes biliousness. 
Your physician ane tell you that Schlitz, the beer that made 
Milwaukee famous, will not make you bilious. 
DICTIONARY FREE. 1itioncyuson fecigt ofc esnt canine tency eames 
Address, SCHLITZ, Milwaukee, Wis. 

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