452 
in 10 years, the company’s income grew 
from something more than $9,000,000 a year 
to more than $39,000,000 last year is amaz- | 
ing as a general statement, but when made 
in relation to the broad principles on which 
that growth has been based, it becomes as 
much a matter of course as the corn crop. 
There is no mystery about it; but there is 
in it, from the day when the principles were 
planted in Newark until these great har- 
vest days, the genuine American spirit of 

RECREATION. | 
propaganda. The company’s organization 
is essentially military, It is a wonderful 
combination of big grasp and outlook with 
the most painstaking thoroughness and sys- 
tem in details. And, as is always the case 
in every organization that throbs through- 
out with intelligent energy, there is a man 
at the center of it. This man has a con- 
structive imagination lighting up a New 
England brain. To business prudence there 
is added the large vision which sweeps the 
HOME OFFICES, PRUDENTIAL INSURANCE CO., NEWARK, N.,_ J. 
achievement, strong, hopeful and expansive. 
The Prudential Insurance Company of 
America is a national institution. It was 
founded to provide insurance for the Amer- 
ican people on the broadest possible basis, 
consistent with strength and safety. 
Just as Grant and Lee organized their 
armies, or as Kouropatkin and Yamagata 
plan their campaigns in Asia, so does the 
Prudential work out its national insurance 
horizon for opportunity. Naturally, to such 
a vision the application of the democratic 
idea to insurance was an opportunity of the 
first magnitude. When seen, it was grasped 
and developed. The Prudential was found- 
ed. In the most careful way, its idea was 
tested, just as the Secretary of Agriculture 
tests seeds at the Government’s experiment 
farms. Here was where prudence kept the 
large vision in proper focus. Gradually 
