R E C R E A T 



N ' S A { D V E R 



I S E R 



The 



Equitable 



Life Assurance Society of the United States, 120 Broadway, New York 



HENRY B. HYDE, Founder 



The Equitable 

 Leads— 



In Amount Paid in Dividends to Policyholders 

 In Prompt Payment of Policies to Beneficiaries 

 In Financial Strength— Surplus over $80,000,000 



For many years The Equitable has paid a larger aggregate 

 amount in dividends on its policies than any other company. 



DIV 



In 1900 

 In 1901 

 In 1902 

 In 1903 

 In 1904 



DENDS PAID 



$3,481,641.00 

 $3,742,520.00 

 $4,477,924.00 

 $5,682,296.0*0 

 $6,001,903.00 



The Equitable pays its policies more promptly than any other 

 company — usually within twenty -four hours after proof of death. 



DEATH CLAIMS PAID 



In 1900 

 In 1901 

 In 1902 

 In 1903 

 In 1904 



hi United States and Canada 



9(s% within one day 

 96%" within one day 

 98%* within one day 

 £5% within one day 

 96% within one day 



The Equitable is the strongest life insurance 

 company in the world, both in amount of 

 surplus and in ratio of assets to liabilities. 



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