R E C R E A T 1 . N ' S ADVERT J S E R 



This Razor must 

 Pay for Itself before 

 You Pay me a Penny 



— and a Postal gets It. I 

 Guarantee to Keep your 

 Blades Sharp Forever 

 Without Charge. 



w 



1 am the man you hold personally 

 responsible for every promise 

 made in this advertisement. 



P. C. SHERMAN. 



ILL you let me send you, without a cent deposit, an old 

 style razor with 12 interchangeable blades? 



It's so made that you can easily slip out a dull 

 blade any time you want and put in a new sharp one. 



I am the only man in the world who makes a razor like this. 



Besides sending 1 the razor without a cent deposit, 1 

 promise to sharpen your dull blades free of charge as 

 long as you live. 



That's my plan — my new plan of selling razors. 



No other razor maker in the world sells razors 

 this way — because they can't— their razor won't 

 stand it. Mine will — because of my inter- 

 changeable blade idea and because of the 

 way my razor is made. 



Now — I offer you the only razor in 

 the world that never takes a minute 

 ot your time to sharpen — and yet 

 is always sharp. 



I don't say "Send me the 

 price of the razor, and if, after % 

 you have tried it, you find that it ^ 

 isn't all I claim, I will send your ' 

 money back."— Not me. On a 

 "money back" proposition you may 

 feel that there was some chance of 

 not getting your money back if you 

 wanted it— I won't let you feel that 



12 Inter- 

 changeable 

 Blades 



way about my razor 



I know my razor will satisfy you— I show my confidence by just 

 sending my razor to any reliable party without a penny down. 



Now, simply do this — Send me your name, occupation, home 

 and business address— I'll take all the risk and send you by express, 

 prepaid, a Sterling Old Style Interchangeable Razor with 12 blades, 

 or if you prefer I'll send you a Safety Razor with 24 blades— you 

 see I also make safety razors. 



The interchangeable razor is simply a regular old style wiih a 

 small spring which permits taking out the dull blade and putting in 

 a sharp one. Both my razors are so much better than any other 

 that I can afford to send you one without any payment or deposit. 



When you have tested it 7 days, if you find it the finest and 

 easiest shaving razor you ever used, keep it. 



Then the razor must pay for itself— that's my new plan. 



If the razor don't do all I say, then send it back at my ex- 

 pense and you're out nothing for you've paid me nothing and you 

 owe me nothing. 



You see the average man should be shaved at least three 

 times a week— at 15c a shave that's 45c a week for shaving 



So, if you decide to keep the razor, all I ask you to Day 

 me is what you'd pay the barber— 45c a week. 



Just send me at the end of each week what you'd have 

 paid him for a few weeks until the razor is paid for. 



That way I made the barber buy you the razor. 



At that, my razor doesn't take any more money to pay 

 for itself than you would have to pay out of your own 

 pocket for an ordinary razor. 



And I go even farther. 



I say to you, if after the 7 days free trial you do decide 

 to keep the razor and let it pay for itself— then I will see 

 to it that you have no furt her razor expense for life. 



Because I agree to keep your blades sharp forever- 

 free. With any other razor you are always paying 

 out money because you must keep on paying for new 

 blades or resharpening as long as you live. 



But the Sterling won't cost you a cent to keep sharp 

 because— 



All you do is, send me 12 dull blades, at any time, with 

 10 cents to cover postage, and I return them to you per- 

 fectly sharp free of charge. 



That's really "no honing and no stropping." 



Did you ever hear of anything as clever as this in the 

 razcr line ? 



It's this way— the reason I can make this offer is 

 because there's no razor in the world compared to mine, 

 and the interchangeable blade plan is my exclusive idea. 



My steel is hardened by the Sherman process— my 

 own invention. All other razor steel is "water dipped" 

 to harden— that is they cool the hot steel by dipping it in 

 cold water. 



This means cracked and blistered steel- blistered 



so fine the naked eye can't tell it resulting in an uneven 

 tempered edge— sharp in places and dull in places. 



With my Sherman process I cool and harden the 

 steel in two fluids that do away with all such dangers 

 —so that my razor must hold an even edge. 



And mine is the only razor on the market that is 

 made of Sheffield steel— this is not a cold rolled steel. 



Cold rolled steel— such as other razor makers 

 use — will not hold an edge to compare with Sheffield steel. 



Then, in other razors after the first grinding the blade 

 goes direct to the honing and then is stropped and 

 sent out. 



Not so with me. My blades go through two addi- 

 tional grinding processes which insure that the edge is 

 straight. 



So, because of my process and patent my blades are 

 the best shaving blades in the world. 



And because of all this I can afford— and am glad — 

 to send you the razor free without any deposit but your 

 name and address. You can order right from this ad- 

 vertisement — and you'll find the price as reasonable as 

 the razor is good. If that isn't so send my razor back. 



Now — write me today, stating whether you wish the 

 Old Style Interchangeable or Safety, and let me send you 

 the razor. State whether you wish to cut close or 

 medium, and whether beard is wiry or fine. Don't send 

 me any money— only a postal. 



Remember the razor is yours for a week free— Then 

 either keep it and let it pay for itself with the guarantee 

 that I must keep the blades sharp forever— free— or re- 

 turn it to P. C. Sherman, Pres., Box 35B, 41 Park Roto 

 New York City. 



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