Reasons for 'Non-l'se of Four Major Canned Fishery Products 



Section G 

 Question 1 



NATIOML CAMMED FISH Mil) SHELLFISH STUDY 



Could You Tell He Why You Did Wot Serve Canned Tuna 



During The Last Twelve Months? 



Households Not Having Served 



Canned Tuna During The 



Last 12 Months 



Reasons 



Don*t Like, Family Dislikes 



Habit, Never Used, No Particular 

 Reason 



Dislike Canned Fish, Prefer It 

 Fresh/Frozen 



Dislike All Fish 



Too Rich, Fish Disagree, Dietary, 

 Doctor 1 s Orders 



Expensive, Price 



Flavor, Strong, Oily, Salty Taste 



Prefer Other Canned Fish 



Strong Odor 



Prefer Meat 



Other 



Don't Know 



Weighted Base: 







R E G I 



1! S 







north- 



North 







Total 

 % 



east 



Central 



South 

 < 



West 



% 



100.0 



100.0 



100.0 



100.0 



.100.0 



U5.7 



1)3.0 



1)5-6 



1)1). 2 



62.2 



11.2 



8.2 



13.3 



12.1) 



2.2 



10.3 



11). 1 



7.1 



11.2 



11.1 



9.7 



11). 1 



13.7 



5.1) 



2.2 



8.6 



11.6 



7.5 



7.8 



11.1 



8.0 



- 



6.2 



13.2 



8.9 



6.6 



10.7 



k.9 



6.6 



U.l) 



2.6 



o.e 



2.7 



3.5 



2.2 



1.7 



2.5 



1.8 



1.2 



2.2 



1.7 



0.8 



3.5 



0.8 



- 



U.o 



l).l 



3.1 



5.1 



- 



0.5 



- 



0.9 



0.1) 



- 



(661) 



(122) 



(228) 



(261)) 



(1)7) 



* T ot;: Some respondents ptve more than one reason. 

 Could Ton Tell lie rthy You Did Not Serve Canned Tuna During The Past Twelve Lionths? 



Cllt SIZE 



Households Not Having Served Canned 

 Tuna During The last 12 iJonths 



Reasons 



Don't Like, Family Dislikes 



Habit, Never Used, No Particular 

 Reason 



Dislike canned Fish, Prefer It 

 Fresh/Frozen 



Dislike All Fish 



Too Rich, Fish Disagree, Dietary, 

 Doctor' s Orders 



Expensive, Price 



Flavor, Strong, Oily, Salty Taste 



Prefer Other Canned Fish 



Strong Odor 

 Prefer Meat 



Other 

 Don't knoir 



Weighted Ease: 



1/ Relatively unstable due to the small number of cases. 

 Note: Some respondents gave more than one reason. 



Total 

 100.0 



Wegalo- 



politan 



Over 



500,000 



% 

 100.0 



Metro 



Central 



50,000- 



500.000 



i 



100.0 



Suburban 



Lletro 



i 



100.0 



Non- 

 Metro 

 2,500- 



5o, coo 

 % 



100.0 



Non- 

 Metro 

 Rural 



Farm 



100.0 



Non- 

 Metro 

 Rural 

 Non-Farm 



i 



100.0 



1)5.7 



37.1 



1)6.3 



hh.k 



1)3.1 



1)9.6 



51.1) 



11.2 



16.5 



7.1 



3-7 



12.9 



10.8 



15.5 



10.3 



11.3 



8.9 



17.0 



13.8 



1).5 



5.6 



9.7 



9.3 



10.7 



15.6 



11.0 



U.S 



7.1 



8.6 



11.3 



7.1 



8.2 



10.1 



2.7 



11.3 



8.0 



3.1 



3.6 



5.9 



5.5 



17.1 



9.9 



6.6 



U).5 



1.8 



5.9 



7.1) 



5.1) 



1).2 



2.6 



3.1 



7.1 



3.0 



- 



3.6 



1.1) 



1.7 



1.0 



1.8 



3.7 



1.8 



0.9 



0.7 



1.7 



- 



1.8 



l.S 



- 



7.2 



- 



1).0 



3.1 



10.9 



5.9 



3.6 



0.9 



2.1 



0.5 



1.0 



1.8 



- 



- 



0.9 



- 



(661) 



i/(98) 



i/(56) 



(136) 



(HI)) 



(US) 



(li)2) 



21)3 



