Section G 

 Question 1 



NATIONAL CANNED FISH AND SHELLFISH STUDY 



Could You Tell Me Why You Did Not Serve Canned Tuna 



During The Past Twelve Montlis? 



EITLOYHENT OF HOMEMAKER 



Total 



Households Not Having Served 

 Cannp^ Tuna During The 

 Last 12 Months 



Reasons 



Don't Like, Family Dislikes 



Habit, Never Used, No 

 particular Reason 



Dislike Canned Fish, Prefer 

 It Fresh / Frozen 



Dislike All F ish 



Too Rich, Fish Disagree, 

 Dietary, Doctor 1 s Orders 



Expensive, Price 



Flavor, Strong, Oily, 

 Salty Taste 



Prefer Other Canned Fish 



Strong odor 



Prefer I* at 



Other 



Don't Know 



Weighted Base: 



100.0 



1*5.7 



11.2 



10.3 

 9.7 



8.6 

 8.0 



6.6 

 2.6 

 1.7 

 1.7 



U.o 



0.5 

 (661) 



Full-Time 



Part-Time 

 1 j 



Not Employed 



100.0 



100.0 



100.0 



39.3 



1*6.9 



147.6 



11.6 



12.2 



10.7 



8.9 



12.2 



10.5 



lli. 3 



U.l 



9.5 



5.U 



6.1 



9.5 



3.6 



12.2 



8.6 



11.6 



10.2 



U.8 



1.8 



- 



2.9 



0.9 



6.1 



1.5 



0.9 



- 



2.1 



6.3 



6.1 



3.2 



1.8 



- 



0.2 



(117) 



I/(?o) 



(1*80) 



1/ Shorn for consistency only. Base too small for reliability. 

 Note: Some respondents gave more than one reason. 



Percentages for lli cases representing "Unreported Employment" not shown. 



Could You Tell Me Why You Did Not Serve Canned Tuna 

 During The Past Twelve Months? 



AGE OF HOMEMAKER 



Households Not Having Served Canned 

 Tuna .'Airing The Last 12 Months 



.Reasons 



Don't Like, Family Dislikes 



Habit, Never Used, No Particular 

 Reason 



Dislike Canned Fish, Prefer It 

 Fresh /Frozen 



Dislike All Fish 



Too Rich, '•'ish Disagree, Dietary, 

 Doctor's Orders 



Expensive, Price 



Flavor Strong, Oily, Salty Taste 



Prefer Other Canned Fish 



Strong Odor 



Prefer Meat 



Other 



Don' t Know 

 Weighted Base: 



Total 



i 



1S-2U 

 t 



25-29 



i 



30-31* 



i 



% 



1*0-1*1* 

 t 



1*5-1*9 

 i 



50-51* 



i 



55-59 



i 



60-6U 

 t 



65 and 

 Over 



100.0 



100.0 



100.0 



100.0 



100.0 



100.0 



100.0 



100.0 



100.0 



100.0 



100.0 



lt5.7 



1*3.9 



57.1* 



51). 7 



1*3.9 



1*3.1 



39.2 



37.7 



1*6.0 



52.9 



U2.5 



11.2 



29.3 



16.1* 



11.3 



19.3 



12.3 



6.8 



13.1 



U.o 



7.3 



5.0 



10.3 



12.2 



6.6 



3.8 



U*.0 



7.7 



13.5 



li*.S 



10.0 



10.3 



10.0 



9.7 



7.3 



13.1 



7.5 



3.5 



10.8 



6.8 



8.2 



1U.0 



13.2 



10.8 



8.6 



2.1* 



3.3 



5.7 



1.8 



1*.6 



8.1 



8.2 



1U.0 



10.3 



17.5 



8.0 



k.9 



1.6 



5.7 



Hwo 



10.8 



10.8 



9.8 



U.o 



U.U 



10.0 



6.6 



- 



6.6 



13.2 



1.8 



7.7 



Ht.9 



8.2 



U.o 



5.9 



3.3 



2.6 



tt.9 



lt.9 



1.9 



1.8 



1.5 



1.1* 



6.6 



2.0 



1.5 



1.7 



1.7 



- 



1.6 



3.8 



- 



1.5 



1.1* 



3.3 



- 



1.5 



2.5 



1.7 



- 



- 



- 



- 



- 



6.8 



3.3 



2.0 



1.5 



1.7 



l».o 



U.9 



1.6 



1.9 



7.0 



6.2 



5.1* 



1.6 



U.o 



2.9 



3.3 



0.5 



2.1* 



- 



- 



- 



1.5 



- 



1.6 



_ 



_ 



m 



(661) i/(Ul) 1/(61) 2/(53) 5/(58) 1/(68) 2/(75 )2/ (63) l/ (So) 2/ (72) (120) 



1/ Shown for consistency only. Base too small for reliability. 

 2/ Relatively unstable due to the small number of cases. 

 Note: Some respondents gave more than one reason. 



2U6 



